Performance Marketing Manager

Job not on LinkedIn

🔥 5 hours ago

🇨🇦 Canada – Remote

💵 $110k - $130k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 0%

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Martell Mumm Perrier-Jouët

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2005

🏭 Manufacturing

📣 Marketing

🏨 Hospitality

Manufacturing • Marketing • Hospitality

Martell Mumm Perrier-Jouët is a global leader in the wine and spirits industry, known for its premium portfolio that includes iconic brands like Martell, Mumm, and Perrier-Jouët. Founded in 1975, the company has grown to employ over 18,500 individuals worldwide and operates in 73 countries, emphasizing sustainability and responsible practices. Martell Mumm Perrier-Jouët is committed to creating positive human connections through high-quality beverages and exceptional experiences.

📋 Description

• Serve as the strategic partner and driver of demand generation across Martell Media and Pink Skirt Project • Own paid media, funnels, analytics, and channel performance end-to-end • Own and scale paid acquisition across Meta, Google, LinkedIn, and emerging channels • Plan, launch, and optimize campaigns, including budget, targeting, creative testing, and performance • Drive predictable MQL production tied to pipeline and revenue • Track and improve CPL, CTR, CVR, MQL-to-opportunity, and revenue contribution • Own the full funnel from click to conversion, including landing pages, offers, lead flows, and nurture sequences • Design and run A/B tests across pages, creatives, and conversion paths • Identify conversion gaps and improve lead quality and conversion rates • Collaborate with sales to gather lead-quality feedback and refine messaging, positioning, and creative direction • Scale distribution across YouTube, Instagram, LinkedIn, TikTok, email, newsletters, and SMS • Partner with creative, writing, design, and video teams on high-quality, on-brand, conversion-driven output • Align marketing sequencing with launch calendars and revenue goals • Optimize campaigns and channels for measurable pipeline and revenue outcomes

🎯 Requirements

• Senior performance marketer with end-to-end ownership of paid acquisition, funnels, and revenue-driving systems • Hands-on experience running and scaling paid campaigns across Meta, Google, LinkedIn, and similar platforms • Strong funnel and analytics capability with command of CPL, CTR, CVR, MQL quality, and attribution • Proven ability to build and optimize high-converting funnels and iterate quickly based on data • Experience working closely with sales teams to refine messaging and improve conversion • Player-coach mindset, able to build systems while personally executing at a high level • High-judgment operator who moves fast, tests aggressively, and scales what works • Obsessed with turning attention into MQLs, and MQLs into revenue

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