Marketing Operations Manager

🔥 1 minute ago

🇨🇦 Canada – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

⚙️ Marketing Operations

👻 Ghost score 12%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Riva International, Inc.

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2008

☁️ SaaS

🤖 Artificial Intelligence

🏢 Enterprise

SaaS • Artificial Intelligence • Enterprise

Riva International, Inc. is an enterprise software company offering a cloud SaaS platform that captures email, calendar, and meeting activity and turns it into structured CRM data and meeting intelligence. Their product set includes calendar sync, email capture, contact discovery, an insight side panel inside inboxes, automated scheduling/bookings, sales engagement tools (email bursts, templates, cadences), and a Meeting Intelligence AI that generates summaries, action items, and CRM-ready records. Riva emphasizes integrations with Microsoft 365, Google Workspace, Salesforce, and Dynamics, enterprise-grade security and compliance (SOC2), and targets regulated industries such as financial services, life sciences, and professional services.

📋 Description

• Champion the marketing technology stack, optimize campaign operations, and enable performance measurement across the marketing funnel • Align marketing efforts with revenue goals through data, automation, and process design • Administer and optimize marketing automation platforms such as HubSpot • Ensure data quality and integrations between marketing systems and Salesforce CRM • Manage and lead workflow automation and project management systems across Marketing and Business Development • Design and implement automated workflows for lead nurturing, scoring, and campaign execution • Build and maintain dashboards and reporting for campaign performance, ROI, and attribution • Support reporting from the functional level through the board level • Partner with marketing leadership to define KPIs and success metrics • Develop and document scalable marketing and business development processes with the VP, Marketing and functional leads • Lead the strategy and operationalization of AI across Marketing and Business Development workflows • Collaborate with operational teams and the Revenue Enablement Manager to align and adopt marketing processes • Identify and resolve operational bottlenecks through data-driven insights • Maintain data hygiene and enrichment standards across marketing and business development platforms • Ensure accurate data flow between marketing, sales, and customer success systems • Support segmentation, targeting, and personalization through clean, structured data • Perform additional duties and projects as assigned

🎯 Requirements

• Must hold a valid work permit or be a permanent resident or citizen of Canada • 5+ years of experience in marketing operations, revenue operations, or a related role • Expertise and strong experience with marketing automation platforms; HubSpot expertise strongly preferred • Experience with current AI tools and capabilities, including operationalizing them into Marketing department processes with positive results • Strong proficiency in data analysis and visualization tools such as Tableau, Looker, or Power BI • Experience with CRM platforms, especially Salesforce, and marketing attribution models • Proven ability to design and optimize marketing processes and workflows • Experience with SaaS marketing metrics and board-level reporting, including CAC, LTV, and funnel conversion rates • Strong understanding of growth-stage scale-up enterprise B2B SaaS organizations • Ability to thrive in ambiguous environments with little oversight • Excellent communication and collaboration skills across cross-functional teams • Ability to work remotely while driving results across the business and teams • Equivalent combination of education and experience resulting in a demonstrated ability to apply skills will be considered • SQL or other data querying tools is a bonus • Experience supporting ABM strategies is a bonus

🏖️ Benefits

• RRSP/IRA matching • Paid vacation starting with 3-weeks • Paid wellness time allowing for flexible discretionary allocation for mental health, personal benefits, and personal time • Paid time off to volunteer with charities of your choice • Extended health care benefits, dental and life insurance • Professional development and training allowance for career advancement • Work culture that fosters diversity, equity, inclusion, and fun • Curiosity is rewarded, with opportunities to learn, grow, and contribute

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