Director of Customer Marketing

Job not on LinkedIn

🔥 18 hours ago

🇨🇦 Canada – Remote

💵 $140k - $155k / year

⏰ Full Time

🔴 Lead

🎡 Marketing

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Samster, Konkel & Safran Law Offices

WebsiteLinkedInAll Job Openings

11 - 50 employees

💼 Consulting

🏥 Healthcare

🛡️ Insurance

Consulting • Healthcare • Insurance

Samster, Konkel & Safran Law Offices is a Milwaukee-based law firm specializing in personal injury cases. With over 100 years of collective experience, the firm focuses on representing clients who have been injured due to another party's negligence. Their practice areas include car accidents, truck accidents, construction injuries, defective products, and more. They also handle civil rights cases, such as illegal searches and excessive force. Known for their commitment to client success, they offer personalized legal services and ensure that clients work directly with attorneys. The firm highlights their successful case results and provides free initial consultations to assess new cases.

📋 Description

• Drive customer engagement and advocacy across samdesk's global base of security and risk teams • Build a community of samdesk champions that fuels expansion, referrals, and net dollar retention • Own the customer marketing pillar of samdesk's marketing strategy and represent the voice of the customer • Build strategy, programs, campaigns, and community initiatives that increase customer value and adoption of new products or use cases • Build customer relationships through campaigns and value-add communications supporting renewals, referrals, and expansion • Scale customer engagement programs including product training, news, ROI tools, and use cases • Develop customer communication and community programs, including newsletters, webinars, events, a customer advisory board, and a customer summit • Build lifecycle marketing strategy across onboarding, adoption, maturity, expansion, and advocacy • Partner with Product Marketing, Product, Sales, and Customer Success on campaigns for new capabilities, products, and use cases • Lead customer advocacy and reference programs, developing customer stories, testimonials, peer references, event speakers, and referrals • Build a customer intelligence program to capture and share customer feedback and recurring themes • Own the Voice of Customer program, including NPS and customer satisfaction measurement • Partner with Customer Success and Account Management on targeted engagement programs • Develop customer segmentation and engagement strategies based on lifecycle stage, products, use cases, maturity, and expansion opportunities • Report to the CMO

🎯 Requirements

• Bachelor's degree with an emphasis on communications, marketing, or business • 5+ years of experience in customer marketing, customer success, or customer service • Experience leading the development and implementation of a customer loyalty or advocacy program • Experience marketing to enterprise or B2B technology, SaaS, or security customers is an asset • Technical knowledge of digital marketing tools and channels, including CRM platforms, customer loyalty and referral platforms, and marketing automation platforms • Experience creating and executing marketing campaigns and programs that drive customer engagement, advocacy, and expansion revenue • Ability to translate customer insights into compelling campaigns, stories and programs • Strong passion for serving and understanding customers in high-stakes, fast-moving environments • Effective interpersonal and analytical skills • Strategic thinking and ability to execute hands-on • Entrepreneurial drive and ability to build an impactful customer marketing program • Strong, adaptable self-starter able to take ownership and address challenges proactively • Ability to work autonomously with a geographically distributed team • Legal ability to travel within Canada, the United States, and internationally as needed

🏖️ Benefits

• Free access to a health benefits package, including dental, extended health, vision care, and a health spending account • Remote and Flexible working schedule • Genuine ownership and a clear path to leading a team as it grows • Performance-based variable structure based on deliverables • Additional opportunities for growth over time • Work at the intersection of AI, public safety, and enterprise technology with a committed team • Seat on the rocket ship