Marketing Manager

🔥 1 hour ago

🇨🇦 Canada – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Therabody

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2016

🏥 Healthcare

🏭 Manufacturing

🍽️ Food & Beverage

💰 $165M Private equity on 2022-10

Healthcare • Manufacturing • Food & Beverage

Therabody is a consumer wellness company that designs, manufactures and sells handheld percussive massage devices, wearable therapy products (heat, cold, LED), compression boots and clinically-focused skincare devices. It operates primarily as a direct-to-consumer e-commerce retailer with a companion mobile app offering guided routines and integrates scientific research and clinical studies into product development and marketing.

📋 Description

• Own and scale Therabody's brand marketing presence across Canada • Localize global and international brand strategies into regional marketing plans • Build and execute Canada's annual marketing calendar • Lead end-to-end marketing execution for product launches and momentum activities across retail, PR, influencer, and event channels • Partner with local influencers, fitness professionals, wellness advocates, studios, wellness centres, and sports organizations • Scale brand advocacy among athletes, trainers, and ambassadors through seeding programs • Collaborate with digital and media teams to leverage local creator content across paid and owned channels • Architect and execute campaigns to generate customer reviews across DTC platforms and Canadian retail websites • Monitor community sentiment, customer reviews, brand tracking, and local messaging • Manage Canadian PR, creative, media, and activation agency partners • Own campaign briefs, asset delivery pipelines, and timeline tracking • Analyze campaign metrics and produce reports, insights, and ROI recommendations • Concept, plan, and execute consumer-facing and trade marketing events across Canada • Manage event logistics, budgets, staffing, product inventory, branded assets, and on-site execution • Support Toronto retail marketing initiatives and visual merchandising • Coordinate local marketing and co-op promotional plans for Canadian retail accounts • Manage the regional marketing budget, vendor contracts, invoices, and purchase orders • Monitor marketing KPIs and event metrics and deliver post-activation ROI reports to leadership

🎯 Requirements

• 5–10 years of progressive experience in brand marketing, PR, experiential marketing, partnerships, or agency account management • Proven track record handling fast-paced accounts and cross-functional projects • Agency account management experience highly preferred • Bachelor's degree in Marketing, Communications, Business, or a related field • Exceptional stakeholder management skills • Ability to navigate matrixed reporting lines between local sales and global international leadership • Ability to collaborate with international marketing peers and global corporate functions • Strong track record managing multi-city events, local vendor networks, and regional activation budgets • Independent self-starter who thrives with autonomy and excels at working remotely from a regional corporate hub • Experience in wellness, fitness, consumer electronics, premium lifestyle, apparel, or sports industries highly desirable • Flexibility and willingness to travel across Canada • Professional fluency in English and French highly desirable • Passion for Therabody's mission and product categories

🏖️ Benefits

• Opportunity to work at Therabody, a wellness technology leader • Collaborative, creative, entrepreneurial work environment • Flexibility to work remotely from a regional corporate hub • Travel across Canada for marketing activations and events