Go-To-Market Strategy & Enablement Manager

🔥 22 hours ago

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Logo of Fifth Third Bank

Fifth Third Bank

10,000+ employees

Founded 1858

🏦 Banking

Banking

Fifth Third Bank is a diversified financial services company offering a wide range of banking and financial products and services. It provides personal banking solutions such as checking and savings accounts, credit and debit cards, and identity theft protection. Borrowers can access various loans and mortgage options, while investors benefit from investment products like ETFs, mutual funds, and stocks. The bank also provides a robust set of services for businesses and commercial clients, including cash management, treasury management, and specialized lending solutions. Additionally, Fifth Third offers wealth management services with private banking, trust, and estate services. Customers can benefit from Fifth Third's online and mobile banking platforms, enabling them to bank anywhere at any time. Fifth Third Bank is focused on delivering seamless banking experiences with a strong emphasis on customer convenience and security.

📋 Description

• Develop GTM strategies, frameworks and tactics for overall effectiveness • Collaborate with Product and cross-functional teams for new product launches • Design, execute, and manage sales enablement and readiness plans • Manage client engagement strategies throughout the purchase journey • Develop communication plans for key messaging to partners and clients • Create external-facing tools and materials for Sales teams • Interface with cross-functional teams for insight and support • Provide perspective and expertise to Corporate Marketing • Manage key GTM metrics that map contributions to value drivers

🎯 Requirements

• Bachelor's degree in Business, Marketing, Product Management, or related field • Five years' experience developing strategies and tactics in go-to-market, marketing, product management or related field • Outstanding written, storytelling and verbal communication skills • Strong creative and content development skills • Entrepreneurial, self-starter • Ability to operate and thrive in ambiguous circumstances • Strong organizational skills and attention-to-detail • Strong business instincts with calculated risk-taking ability • Strong collaboration skills with people of all positions and grades • Strong PC skills including Microsoft Office (Word, Excel, Access, PowerPoint)

🏖️ Benefits

• Comprehensive benefits programs designed for individual needs • Incentive compensation plan based on company and individual performance

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