Senior Director, Product Marketing

🕒 January 16

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Logo of Alteryx

Alteryx

1001 - 5000 employees

🤖 Artificial Intelligence

🤝 B2B

Analytics • Artificial Intelligence • B2B

Alteryx is a leading provider of enterprise analytics solutions that empower organizations to unlock valuable insights from their data. With its AI-driven analytics platform, Alteryx automates the processes of data preparation, analysis, and reporting, making analytics accessible to users at all skill levels. The platform offers features such as data enrichment, predictive modeling, and location intelligence, enabling businesses to improve operational efficiency and drive informed decision-making across various sectors, including financial services, retail, healthcare, and manufacturing.

📋 Description

• Provide strategic leadership for multiple product management teams, including platform foundations and a Growth & Onboarding Product team focused on customer acquisition, activation, adoption, and time-to-value in a B2B SaaS environment. • Define and evolve the long-term product vision and roadmap for Alteryx’s SaaS platform, ensuring alignment with company strategy, customer needs, and scalable growth objectives. • Partner with senior engineering leaders to establish clear goals, translate strategy into executable initiatives, and ensure timely, high-quality delivery to production. • Drive customer-centric onboarding and growth strategies, optimizing early lifecycle experiences, usage expansion, and retention through experimentation, analytics, and continuous improvement. • Serve as a key cross-functional leader, collaborating with Product, Engineering, Security, Privacy, Marketing, Sales, and Customer Success to align priorities, manage dependencies, and mitigate risks. • Establish and monitor key performance indicators (KPIs) across platform reliability, onboarding success, adoption, and growth metrics; use insights to inform roadmap and investment decisions. • Foster a culture of high accountability, inclusion, and empowerment, enabling teams to operate with autonomy while maintaining strong alignment and outcomes. • Make forward-looking, data-informed decisions by evaluating risks, trade-offs, and emerging technologies relevant to Alteryx’s marketplace and customer base. • Act as a trusted advisor to Product and Executive Leadership, clearly communicating progress, risks, and strategic recommendations.

🎯 Requirements

• 12+ years of product management experience, including senior leadership roles overseeing complex, technical, and customer-facing product portfolios. • Proven experience leading B2B SaaS Growth and/or Onboarding product teams, with measurable impact on customer acquisition, activation, adoption, or retention. • Strong background in web-based and hosted software, including multitenant SaaS architectures and platform services. • Demonstrated success leading and scaling high-performing, diverse teams across multiple product domains. • Bachelor’s degree in a technical field (Computer Science, Engineering, Data, or similar) preferred; advanced degree a plus. • Experience partnering with privacy, security, and compliance teams to deliver secure and trusted enterprise solutions. • Exceptional communication and stakeholder management skills, with the ability to translate complex technical concepts to executive and non-technical audiences. • Strategic thinker with strong business acumen, analytical skills, and a bias toward action and continuous learning. • Familiarity with Alteryx’s products, customers, and competitive landscape is a strong plus.

🏖️ Benefits

• Medical, dental, and vision coverage • 401(k) with company match • Paid parental leave, caregiver leave, and flexible time off • Mental health support and wellness reimbursement • Career development and education assistance

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