Novo
201 - 500 employees
Founded 2016
💳 Fintech
🤝 B2B
🏦 Banking
💰 $35M Series B on 2022-11
Fintech • B2B • Banking
Novo is a fintech company offering a range of banking services tailored for small businesses, freelancers, self-employed individuals, and consultants. Known for its user-friendly platform, Novo provides tools such as business banking accounts, credit cards, funding solutions, and bookkeeping with AI-powered transaction categorization. Novo integrates with top business tools and provides resources to help customers manage budgets, invoices, and financial insights. Offering secure, seamless banking services, Novo partners with banks like Middlesex Federal Savings to provide FDIC-insured deposit accounts.
Director of Performance Marketing
Job not on LinkedIn
🕒 April 1
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Novo
201 - 500 employees
Founded 2016
💳 Fintech
🤝 B2B
🏦 Banking
💰 $35M Series B on 2022-11
Fintech • B2B • Banking
Novo is a fintech company offering a range of banking services tailored for small businesses, freelancers, self-employed individuals, and consultants. Known for its user-friendly platform, Novo provides tools such as business banking accounts, credit cards, funding solutions, and bookkeeping with AI-powered transaction categorization. Novo integrates with top business tools and provides resources to help customers manage budgets, invoices, and financial insights. Offering secure, seamless banking services, Novo partners with banks like Middlesex Federal Savings to provide FDIC-insured deposit accounts.
📋 Description
• Managing marketing team and multi-million dollar budget • Accelerating Novo's customer acquisition by investing in existing & new channels • Developing & implementing Novo's digital marketing strategy • Building marketing performance reporting structures by manipulating large datasets • Reporting on marketing performance across multiple channels • Working with our technology team to execute marketing-related technology tasks • Collaborating with the Novo product team in the development of new products • Expanding the portfolio of digital marketing tech stack
🎯 Requirements
• 6-15 years experience in a data-driven marketing role • 2+ years experience managing a team at a high growth, software startup • Hands-on experience with digital marketing channels like Google Ads, Facebook, email marketing, and SEO • Proven track record successfully managing a multi-million dollar acquisition budget • Experience of best practices in the B2C landscape • Obsession with experimentation (ex - A/B testing) • Strong quantitative and qualitative analytical skills • Strong leadership and team management skills • Experience in SQL and knowledge of databases • Experience with specific tools Performance marketing platform like Google Data Studio, CRM other than Salesforce, Events analytics software like Segment, Marketing & product analytics like Mixpanel and Hotjar, Email marketing like Customer.io, MailChimp, HubSpot
🏖️ Benefits
• Employees can work remotely
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