Senior Global Marketing Manager, Respiratory & TB Solutions

🔥 12 hours ago

🦀 Maryland – Remote

🦀 Maryland – Remote

⏰ Full Time

🟠 Senior

💻 Solutions Engineer

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BD

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1897

⚕️ Healthcare Insurance

💊 Pharmaceuticals

🔬 Science

💰 $24M Grant on 2020-07

Healthcare Insurance • Pharmaceuticals • Science

BD (Becton, Dickinson and Company) is a global medical technology company dedicated to advancing the world of health. It focuses on developing innovative technologies, services, and solutions to improve safety and efficiency in healthcare. BD offers a wide range of products including medication management solutions, surgical solutions, cervical cancer screening, drug delivery systems, and laboratory services. The company is also involved in infection risk management and provides advanced clinical insights to enhance patient outcomes. With a commitment to global health sustainability and social investing, BD is a leader in healthcare technology and services worldwide.

📋 Description

• Defines, evolves, and communicates the global marketing strategy for Enteric and HAI. • Owns portfolio planning and execution for Enteric and HAI, including strategic priorities and annual marketing plans. • Partners closely with regional marketing and commercial teams to align global strategy with local market needs. • Develops differentiated value propositions, messaging, and content. • Supports global campaigns, market development initiatives, and customer engagement programs. • Collaborates across functions to ensure aligned execution and strong cross-functional partnership. • Leads development of marketing tools and programs such as campaign assets and sales enablement materials. • Provides strategic input into portfolio strategy and business cases using market data.

🎯 Requirements

• Bachelor’s degree required in Life Sciences, Clinical Sciences, Marketing, or Business. • Advanced degree (Master’s, PhD, PharmD, MD) or MBA preferred. • 5+ years of experience in global or regional strategic marketing, product marketing, or product management within IVD, diagnostics, medical devices, or life sciences. • Experience in infectious disease, microbiology, or diagnostics marketing strongly preferred. • Proven experience working cross-functionally to develop accurate, compliant, and impactful commercial materials. • Solid understanding of regulated healthcare environments. • Demonstrated ability to translate clinical evidence, guidelines, and scientific data into customer-focused marketing strategies. • Experience working across global or multi-regional markets.

🏖️ Benefits

• Health insurance • 401(k) matching • Flexible work hours • Paid time off • Remote work options