Account Based Marketing Manager

November 13

Apply Now
Logo of Bestpass

Bestpass

Transport • SaaS

Bestpass is a toll management platform that simplifies the process of managing tolls for fleets. The company provides a hassle-free solution with a single statement for all toll activity, offering advanced analytics and comprehensive coverage across major U. S. toll roads. Bestpass aims to reduce manual work and violations by consolidating toll accounts into one system, thereby improving fleet operations and bringing significant cost savings. Trusted by fleets nationwide, Bestpass offers both regional and plate-only coverage and provides fleet managers with 24/7 online access to toll data.

51 - 200 employees

Founded 2001

🚗 Transport

☁️ SaaS

📋 Description

• Build and execute our ABX engine • Partner with Sales and RevOps to define target account lists and segmentation strategies • Develop and launch tailored campaigns across priority accounts • Translate account insights into orchestrated multi-channel plays • Own campaign performance: track engagement and continuously optimize performance • Create campaign playbooks and processes for cross-functional orchestration • Test and pilot new engagement tactics and personalize strategies

🎯 Requirements

• 4-5+ years of experience in B2B SaaS demand generation, growth marketing, or ABM roles • Proven track record running full-funnel ABM programs in partnership with Sales and SDR teams • Strong familiarity with ABM platforms such as Demandbase, 6sense, Clay, ZoomInfo, etc • Deep analytical mindset • Excellent communicator and collaborator • Self-starter who brings structure, process, and accountability to ambiguous situations

🏖️ Benefits

• Health insurance • Retirement plans • Paid time off • Flexible work arrangements • Professional development

Apply Now

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