Google Ads Specialist, E-commerce

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BetterMe

WebsiteLinkedInAll Job Openings

201 - 500 employees

🏥 Healthcare

🍽️ Food & Beverage

📣 Marketing

Healthcare • Food & Beverage • Marketing

BetterMe is a wellness-focused company that offers fun and simple fitness solutions, including personalized activities, a Wall Pilates program, calisthenics workouts, and meal timing strategies like intermittent fasting. Its products are designed to cover a range of wellness needs, making fitness accessible and enjoyable for users at various levels. BetterMe also places a strong emphasis on user privacy and data management, providing users with choices about how their data is used and processed to enhance their experience while using the company's services. Their technology optimizes site experiences, ad relevance, and user engagement while ensuring the security and functionality of their products.

📋 Description

• Plan, launch, and scale Google Ads campaigns focused on e-commerce performance • Develop and execute performance-focused user acquisition strategies across global and US markets • Own product feed and catalog setup, optimization, and ongoing management • Create briefs and collaborate with design, motion, and creative teams on high-performing ad creatives • Conduct keyword, audience, competitor, and creative research • Manage campaign budgets, bidding strategies, and performance optimization to maximize ROI • Analyze campaign and creative performance, identify trends, and drive data-based improvements

🎯 Requirements

• 1+ years of hands-on experience managing and optimizing Google Ads e-commerce campaigns across global and US markets • Experience with Shopping, Performance Max, or catalog/feed-based campaigns • Understanding of product feed and catalog setup and its impact on performance • Knowledge of Google Analytics, Google Ads metrics, attribution models, and performance analysis • Experience with the creative side of performance marketing and scaling acquisition strategies • Familiarity with AI tools for creatives, research, or workflow automation is a plus • Intermediate+ level of English or higher • Analytical thinking, attention to detail, and a data-driven approach to decision-making • Results-oriented mindset with a strong business and performance focus • Ability to work independently, prioritize effectively, and drive initiatives proactively

🏖️ Benefits

• Flexible work format: office, remote, or hybrid • Trust without micromanagement and independent time management • Growth opportunities and career upgrades • Corporate gym workouts with professional trainers • Massage • Corporate lunches • Sports and team activities • Regular online workouts • Partner discounts • Free access to BetterMe products • Health insurance and corporate doctor • Support for sports events, including covered entry fees • Modern equipment and new hardware • Legal and finance support • Personal financial consultations