User Acquisition Manager

Job not on LinkedIn

🔥 17 hours ago

🇺🇦 Ukraine – Remote

⏰ Full Time

🟢 Junior

📈 Growth Marketing

🚫👨‍🎓 No degree required

👻 Ghost score 11%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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BetterMe

WebsiteLinkedInAll Job Openings

201 - 500 employees

🏥 Healthcare

🍽️ Food & Beverage

📣 Marketing

Healthcare • Food & Beverage • Marketing

BetterMe is a wellness-focused company that offers fun and simple fitness solutions, including personalized activities, a Wall Pilates program, calisthenics workouts, and meal timing strategies like intermittent fasting. Its products are designed to cover a range of wellness needs, making fitness accessible and enjoyable for users at various levels. BetterMe also places a strong emphasis on user privacy and data management, providing users with choices about how their data is used and processed to enhance their experience while using the company's services. Their technology optimizes site experiences, ad relevance, and user engagement while ensuring the security and functionality of their products.

📋 Description

• Execute, manage, and scale large-scale user acquisition campaigns on AppLovin • Build and optimize quiz-based and other acquisition funnels end-to-end, from first touch to conversion • Test new funnel concepts and improve existing funnels • Develop and implement user acquisition strategies focused on performance, scalability, and profitability • Brief motion designers and creative teams • Run creative testing, analyze creative performance, and generate new hypotheses • Own campaign budgets, bidding strategies, and performance optimization to maximize ROI and business impact • Conduct audience, competitor, funnel, and creative research to identify growth opportunities • Analyze campaign, funnel, and creative performance • Identify trends and proactively drive data-based improvements • Collaborate with creative teams across the funnel

🎯 Requirements

• 1+ years of hands-on experience in paid user acquisition, with AppLovin as a core channel • Proven experience building and optimizing quiz funnels and other acquisition funnels • Strong understanding of performance-driven, creative-first advertising and funnel optimization • Solid knowledge of analytics, key acquisition metrics, attribution models, and performance analysis • Experience working with the creative side of performance campaigns and scaling acquisition strategies • Intermediate+ level of English or higher • Strong analytical thinking and attention to detail • Data-driven approach to decision-making • Results-oriented mindset with strong business and performance focus • Ability to work independently, prioritize effectively, and drive initiatives proactively • Experience with Meta (Facebook/Instagram) Ads, Google Ads, TikTok Ads, DV360, or Bing Ads is a plus • Experience working with video creatives across multiple acquisition platforms is a plus

🏖️ Benefits

• A mission that inspires • Trust without micromanagement • Flexible work format: office, remote, or hybrid • Professional growth and career development opportunities • Corporate gym workouts with professional trainers • Massage • Corporate lunches • Sports and team activities • Regular online workouts • Partner discounts • Free access to BetterMe products • Health insurance and corporate doctor • Support for sports events, including covered entry fees • Modern hardware and equipment • Legal and finance support • Flexible time management and independent decision-making