National Account Manager – Foodservice, GPO/MSO Focus

🕒 May 13

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Logo of Bridor North America

Bridor North America

1001 - 5000 employees

🤝 B2B

Food and Beverage • B2B • Catering

Bridor North America is a leading manufacturer of high-quality European bakery products, specializing in breads and pastries tailored for the North American market. With over 35 years of experience, Bridor is committed to craftsmanship and innovation, offering a wide range of ready-to-bake goods that cater to professionals in the restaurant and catering industries. The company emphasizes sustainability and corporate social responsibility, ensuring ethical practices in its operations, such as sourcing cage-free eggs by 2025.

📋 Description

• Identify, pursue, and close new national foodservice opportunities across the West Coast and assigned national accounts • Develop and execute short- and long-term growth strategies across GPOs, MSOs, distributors, and broker-supported channels • Build and maintain senior-level relationships within customer organizations to influence sourcing, procurement, and menu decisions • Drive national account penetration and expansion strategies across key foodservice segments • Own the full sales cycle from prospecting through negotiation, contract execution, and account expansion • Develop annual business plans aligned with revenue, margin, and strategic growth objectives • Manage pricing, trade spend, and promotional strategy in collaboration with internal stakeholders • Ensure strong execution through distributor and broker partnerships • Partner with Marketing, R&D, Supply Chain, and Operations to deliver customer-specific initiatives • Lead execution of product launches, innovation programs, and menu development initiatives • Track and analyze sales performance, pipeline, and account KPIs

🎯 Requirements

• 5–15 years of progressive sales experience in foodservice, CPG, bakery, or industrial food manufacturing • Proven experience working with GPOs, MSOs, national distributors, or multi-unit foodservice operators • Strong track record of revenue growth, account expansion, and new business development • Experience working with broker and distributor networks strongly preferred • Proficiency in Microsoft Office (Excel, PowerPoint, Word, Outlook) • Experience with CRM or sales tracking systems • Working knowledge of GMPs, HACCP, and BRC standards (preferred) • Bachelor’s degree preferred, not required (relevant experience considered equivalent)

🏖️ Benefits

• High autonomy with strong performance accountability • 50–70% travel to customers, distributors, and industry events • Fast-paced, growth-oriented commercial environment

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