Business Development Manager

3 days ago

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Broadsign

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Advertising

Broadsign is a company that specializes in digital advertising solutions, offering services related to content delivery, ad performance measurement, and audience insights. They work with partners to process user data, ensuring privacy and transparency through consent and legitimate interest. Broadsign enables personalized ads and content, using precise geolocation and device characteristics to enhance targeting and effectiveness. Their platform supports the storage and access of information on devices to improve and develop products.

201 - 500 employees

📋 Description

• Generate leads through outbound efforts by identifying and engaging potential media owners and media buyers, creating a robust sales pipeline for account executives and sales directors. • Craft and execute personalized outreach strategies by developing messaging and sequences for email, calls, LinkedIn, and other channels to effectively connect with prospects. • Qualify leads and convert them into opportunities by aligning potential clients' needs with Broadsign's solutions, ensuring seamless handoff to sales teams. • Develop assigned markets or verticals by leveraging market research to tailor outreach efforts, driving growth in targeted areas. • Represent Broadsign at industry events and conferences to build relationships, uncover new business opportunities, and enhance market presence (with travel upon manager approval). • Achieve monthly activity and conversion quotas by consistently meeting or exceeding targets for outreach and lead conversion metrics, contributing to overall revenue goals. • Collaborate with sales teams and refine strategies by continuously improving outreach effectiveness through regular reporting, feedback, and strategic adjustments.

🎯 Requirements

• Has 3+ years of progressive experience in a sales, business development, or similar quota-carrying role. • Previous experience in SaaS or software sales is highly preferred, demonstrating the ability to articulate technical value propositions. • Must be professionally fluent (verbal and written) in English, and one additional language to effectively cover diverse target markets. • Proven ability to manage lead lifecycles, log all activities, and maintain accurate data within Salesforce or a comparable CRM platform. • Demonstrated success in a high-volume outbound BDR/SDR role, comfortable managing activity and conversion targets. • Strong capacity for market research and the ability to quickly develop a deep understanding of the Out-of-Home (OOH) media landscape.

🏖️ Benefits

• Annual Wellness fund for mental/physical health and office-related expenses. Unlimited online mental health support through BetterHelp for you and your family. • Enjoy a vacation package, plus an extra week off during the holidays, and two paid volunteer days! • Remote work options. • Parental leave salary supplement. • Training & development opportunities with a yearly budget to support professional growth.