Product Growth

7 hours ago

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BrowserStack

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SaaS • Testing • Cloud Computing

BrowserStack is a comprehensive cloud-based testing platform that enables developers and testers to run tests on real devices and browsers. It provides solutions for manual and automated testing of websites and mobile applications, ensuring compatibility, functionality, and performance across a plethora of devices and browsers. With features such as cross-browser testing, visual testing, and test observability, BrowserStack aims to streamline test automation, enhance test coverage, and improve overall testing efficiency. The platform supports integrations with various CI/CD tools and offers extensive browser and device coverage, ensuring seamless and bug-free experiences for users globally.

501 - 1000 employees

Founded 2011

☁️ SaaS

💰 $2G Series B on 2021-06

📋 Description

• Build and drive the GTM strategy for our products • Directly contribute to driving customer acquisition and revenue growth • Develop compelling product positioning and messaging that communicates the value of BrowserStack products • Develop initiatives and work closely with Product, Marketing, Monetization, Partnerships, and Sales teams to experiment with, validate, and execute initiatives • Be a strategic growth partner for each product, actively contributing to solving key GTM problems • Drive continuous improvement in messaging, creative and channel strategy to increase conversion • Support new product/feature launches by partnering with brand, digital marketing, PR to roll out an integrated GTM plan

🎯 Requirements

• 6+ years’ experience with at least 4+ years’ experience in either Product Management, Strategy, Product Marketing or Growth Marketing roles, ideally with SaaS products. • Strong problem solving and analytical skills • Prior knowledge with messaging, positioning, different channels of distribution is a plus, not mandatory • A compelling communicator with the ability to influence leadership and senior stakeholders in the organization • Interested and willing to learn best practices of developer products • Experience marketing technical products (developer tools, frameworks, platforms) with the ability to understand underlying tech and developer personas is a bonus.

🏖️ Benefits

• Medical insurance for self, spouse, upto 2 dependent children and Parents or Parents-in-law up to INR 5,00,000 • Gratuity as per payment of Gratuity Act, 1972 • Unlimited Time Off to ensure our people invest in their wellbeing, to rest and rejuvenate, spend quality time with family and friends • Remote-First work environment that allows our people to work from home • Remote-First Allowance for home office setup, connectivity, accessories, co-working spaces, wellbeing to ensure an amazing remote work experience