Key Account Manager – FMCG

October 13

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buah GmbH

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Retail • eCommerce

buah GmbH is a company specializing in freeze-dried fruits, offering a range of natural snacks including fruits, fruit candies, vegetable chips, and nut-fruit mixes. These products are marketed as being completely natural with no added sugar or preservatives, emphasizing health through their purity standard. Buah GmbH operates an online store utilizing Shopify, providing a personalized shopping experience with options for regional and language preferences.

2 - 10 employees

Founded 2015

🛒 Retail

🛍️ eCommerce

📋 Description

• Customer management & account support • New customer acquisition as well as management and development of key account customers (focus: single-tier retail) • Preparation and execution of client meetings, annual reviews, trade shows & events (in-person & virtual) • Conduct regular store checks for market and competitive monitoring • Lead price and assortment negotiations to secure and increase sales and profitability targets • Control of all promotional funds (WKZ) & investment decisions • Create & update volume forecasts • Analyze customer and market data to derive actions for assortment, pricing, or distribution decisions • Collaborate on cross-functional projects and closely coordinate with Supply Chain, Finance and Marketing departments

🎯 Requirements

• Degree in Business Administration, Marketing, Sales, or a comparable qualification • Several years' experience in Key Account Management, ideally in FMCG and retail environments • Strong skills in negotiation, budget and sales planning • Analytical strength and experience with market data tools (e.g., Nielsen, GfK, Circana) • High customer orientation, excellent communication skills and a confident demeanor • Willingness to travel for client meetings, trade shows & store checks

🏖️ Benefits

• A community-focused culture that embodies and drives our "buah" values • Flexible working hours: You can largely organize your working time yourself outside core hours • Fast decision-making: A dynamic work environment with flat hierarchies • Modern work tools: As a digital company we use state-of-the-art tools for efficient working • Personal and professional development: We actively support your growth with coaching and training • Your work directly impacts our success — you are more than just a cog in the machine • Additional perks: Enjoy monthly extras like vouchers or Wellpass access, a budget for our buah product range — and of course a great team!