Senior Director – Product Marketing

Job not on LinkedIn

🕒 May 21

🌵 Arizona, California, +23 more states – Remote

🌵 Arizona – Remote 🏄 California – Remote ⛰️ Colorado – Remote 🦌 Connecticut – Remote 🐊 Florida – Remote 🌽 Illinois – Remote 🌪️ Kansas – Remote 🐎 Kentucky – Remote 🗻 New Hampshire – Remote 🏖️ New Jersey – Remote 🗽 New York – Remote 🌲 North Carolina – Remote 🏈 Ohio – Remote 🌲 Oregon – Remote 🦀 Maryland – Remote 🍂 Massachusetts – Remote 🚗 Michigan – Remote ❄️ Minnesota – Remote 🔔 Pennsylvania – Remote 🌴 South Carolina – Remote 🤠 Texas – Remote ⚔️ Virginia – Remote ☕ Washington – Remote 🧀 Wisconsin – Remote 🦬 Wyoming – Remote

💵 $220k - $265k / year

⏰ Full Time

🟠 Senior

🎁 Product Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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Casepoint

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2008

☁️ SaaS

🏛️ Government

📋 Compliance

SaaS • Government • Compliance

Casepoint is an AI-powered, cloud-based eDiscovery and legal data discovery platform that helps organizations identify, collect, preserve, and analyze legal, regulatory, and compliance-related data at enterprise scale. The platform provides legal hold, FOIA management, secure cloud collections and processing, built-in connectors and open APIs, and AI-driven review and analytics (CaseAssist) to accelerate investigations, litigation, and compliance workflows. Casepoint emphasizes military-grade security and certifications (including FedRAMP and DoD IL levels) to serve government agencies, corporations, and law firms that require defensible, secure data discovery and compliance solutions.

📋 Description

• Lead go-to-market planning and execution for new product launches, platform enhancements, AI capabilities, and strategic initiatives. • Develop differentiated positioning, messaging frameworks, and value propositions across government and enterprise audiences. • Partner with Product Management to influence roadmap prioritization through market insights and customer feedback. • Lead packaging, competitive differentiation, pricing support, and market segmentation strategies. • Own corporate and portfolio messaging architecture across eDiscovery, FOIA, data governance, compliance, and AI. • Develop executive-level narratives around AI governance, secure innovation, digital transformation, and unified legal workflows. • Create high-impact sales enablement materials including pitch decks, battlecards, whitepapers, case studies, analyst briefings, webinars, and executive presentations. • Ensure consistent messaging across campaigns, events, PR, analyst relations, and demand generation. • Partner closely with Sales leadership to improve pipeline generation, win rates, and competitive positioning. • Build and maintain sales enablement programs that equip teams to articulate Casepoint’s value effectively. • Support strategic deals, executive presentations, customer workshops, and RFP/RFI responses. • Lead competitive intelligence and market analysis initiatives across LegalTech, GovTech, and AI markets. • Build and manage relationships with industry analysts, influencers, and strategic partners. • Monitor industry trends, customer needs, procurement shifts, and emerging AI governance requirements. • Lead global intelligence team of product marketing managers and market intelligence analysts. • Collaborate cross-functionally with Sales (including Sales Engineering and Proposals), Product, Engineering, Customer Success, and Executive Leadership. • Mentor and scale product marketing capabilities as the organization grows. • Help shape corporate thought leadership and executive visibility in the market.

🎯 Requirements

• 10+ years of product marketing experience in B2B SaaS or enterprise technology including managing global teams. • Deep experience in LegalTech, GovTech, eDiscovery, compliance, cybersecurity, data governance, or AI platforms. • Proven success leading enterprise SaaS go-to-market initiatives and positioning complex platforms. • Strong executive communication and storytelling skills. • Experience supporting federal/government technology environments or highly regulated industries is highly desirable. • Demonstrated ability to translate technical capabilities into business value. • Experience working with sales organizations and executive leadership teams in high-growth environments. • Bachelor’s degree required; MBA preferred.