
11 - 50 employees
Founded 2022
☁️ SaaS
🤝 B2B
🤖 Artificial Intelligence
💰 $5.8M Seed Round - Cello on 2023-07
SaaS • B2B • Artificial Intelligence
Cello is an AI-powered referral platform that helps companies build, automate and scale user and partner referral programs. It provides an all-in-one, enterprise-ready SaaS product that embeds referrals in-product with minimal developer work, automates attribution, payouts (Stripe, PayPal/Venmo), tax/KYC and fraud detection, and integrates with CRM and RevOps tools. Cello emphasizes compliance (GDPR/CCPA), localization, and measurable ROI for B2B SaaS customers (examples include Typeform, Hera, veed), and offers resources and guides for running referral and partner programs.
🔥 2 hours ago
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11 - 50 employees
Founded 2022
☁️ SaaS
🤝 B2B
🤖 Artificial Intelligence
💰 $5.8M Seed Round - Cello on 2023-07
SaaS • B2B • Artificial Intelligence
Cello is an AI-powered referral platform that helps companies build, automate and scale user and partner referral programs. It provides an all-in-one, enterprise-ready SaaS product that embeds referrals in-product with minimal developer work, automates attribution, payouts (Stripe, PayPal/Venmo), tax/KYC and fraud detection, and integrates with CRM and RevOps tools. Cello emphasizes compliance (GDPR/CCPA), localization, and measurable ROI for B2B SaaS customers (examples include Typeform, Hera, veed), and offers resources and guides for running referral and partner programs.
• You work directly with stakeholders - no walls, no ticket factory. • Build new features and improve existing systems. • Sometimes we ship fast to learn, sometimes we slow down to fix the foundation - you'll help decide where to lean. • Real influence on architecture and product direction, not just coding tickets. • Help us adopt the latest AI improvements to speed up how we build and ship.
• Good communication skills and a collaborative attitude • Deep backend experience with NestJS or Python (or a comparable framework), and hands-on AWS knowledge from running services in production • Fluent in TypeScript and JavaScript - it's your daily driver, not a language you've dabbled in • You treat infrastructure as code - Terraform (or similar) is second nature, and clicking around consoles makes you uncomfortable • You have strong opinions about observability, backed by real work with OpenTelemetry, distributed tracing, structured logging, and dashboards and alerting that actually help during incidents • You know when "good enough" is right - and when to invest in quality • You are a strong problem solver - you can break down complex, ambiguous problems and ship pragmatic solutions, not just debug what's already in front of you • You contribute ideas and challenge assumptions, not just execute • You're geniously curious about the product itself - you want to understand what we're building and why, not just pick up tickets and ship code. • You live at the bleeding edge of agentic coding. Claude Code, Cursor, multi-agent setups, MCP servers, whatever ships next, you're using it and pushing it to its limits. We move fast on adopting what works • That said, you know how code and systems actually work. You can debug, reason about architecture, and carry your weight in a codebase without an AI assistant holding your hand. • Strong work ethic - you take ownership, ship what you commit to, and don't need to be chased.
• Understand why we love our job and see what it’s like to work at Cello in our People Playbook. We have some compelling perks and benefits here.
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