Senior Marketing Technology Specialist

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Credit Acceptance

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1972

💸 Finance

💳 Fintech

Finance • Fintech • Automotive

Credit Acceptance is a company that specializes in providing auto financing solutions to individuals, including those with bad credit history or no credit history at all. With over 50 years of experience, Credit Acceptance has helped more than 4 million consumers secure financing for vehicle purchases. The company operates a network of over 15,000 dealers and offers customers the ability to pre-qualify for auto financing, which does not impact their credit score. Furthermore, Credit Acceptance provides educational resources and tools, such as payment and auto price calculators, to assist customers in managing their finances and understanding their credit options. The company's mission is to drive possibility by offering financial solutions that give individuals the opportunity to improve their financial situation and secure reliable transportation.

📋 Description

• Work as a dedicated member of a globally distributed team • Partner closely with business partners in the U.S. to design, build, and scale solutions • Play a key part in expanding and optimizing our Adobe Experience Cloud ecosystem • Support broader marketing technology capabilities and enable data-driven decision-making across the organization • Partner with cross-functional teams to design, implement, and monitor marketing initiatives powered by AEP • Support tagging strategies across web properties to measure user engagement, personalization, and performance • Build and scale a best-in-class MarTech ecosystem • Directly influence how we understand and engage with our customers • Make a meaningful impact on both the organization and your career growth • Contribute to Agile sprint planning and execution • Support data governance and compliance efforts • Ensure solutions are scalable, maintainable, and aligned with enterprise standards

🎯 Requirements

• Bachelor’s degree in Computer Science, Information Systems or closely related field of study; or equivalent work experience • 3+ years of experience in web analytics platforms such as Adobe Analytics, Google Analytics, or similar tools • 3+ years of experience in digital analytics implementation and tag management • Experience creating and maintaining validation dashboards within web analytics tools • Experience with web analytics, data management, and attribution tools • Familiarity with the Adobe Experience Cloud and Adobe Experience Platform, including reporting in Analysis Workspace within Adobe Analytics and Customer Journey Analytics • Demonstrated proficiency building workspaces and reporting structures within Adobe Analytics, Customer Journey Analytics and other marketing technologies • Strong SQL skills and experience working with large behavioral datasets, especially mixed B2B & B2C datasets and identity models • Hands-on experience with Adobe Experience Platform (AEP), including schema design, dataset management, Real-Time Customer Profile & identity resolution • Experience designing and maintaining an Adobe Journey Optimizer implementations and reusable components to support adoption by non-technical teams • Experience with AEP Query Service • Familiarity with JavaScript, TypeScript, Node.js • Experience with AWS services and backend service development • Experience with high-throughput data processing pipelines • Experience with reporting and ad hoc analysis • Experience working closely with Marketing and Product organizations • Familiarity with applying AI/ML (including Adobe Intelligent Services and external models) to improve customer insights, segmentation, and predictive analytics within marketing technology platforms.

🏖️ Benefits

• Flexible work options including work from home, on site and hybrid positions • Company provided technology packages for all Team Members • An atmosphere that is collaborative, challenging, and filled with forward thinking Team Members • Extensive growth opportunities as demonstrated by our track record of promoting internally • Ongoing business training and career development opportunities • Competitive market-based salary with bonus compensation, quarterly profit sharing and annual merit bonuses • Generous PTO and holidays that include 27.5 total days during first full year of employment • Excellent benefits package that includes 401(K) match, adoption assistance, parental leave, tuition reimbursement, comprehensive medical/ dental/vision and many nonstandard benefits that make us a Great Place to Work