Marketing Campaign Manager

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Logo of CyberOne

CyberOne

51 - 200 employees

Founded 2005

🔒 Cybersecurity

đŸ€ B2B

Cybersecurity ‱ B2B

CyberOne is a UK-based cybersecurity services company that provides 24x7 managed detection and response, incident response, Microsoft security integrations, penetration testing, cloud security, and professional consulting to help organisations build measurable cyber resilience. They deliver AI-augmented MXDR and other managed security services powered by Microsoft technologies, focusing on rapid detection, containment, compliance and continuous risk reduction for enterprise and regulated sectors.

📋 Description

‱ Own the campaign engine: audience understanding, segmentation, campaign ideation, build, delivery and optimisation across email and social (outreach) channels. ‱ Develop a deep working knowledge of CyberOne's Ideal Customer Profile. ‱ Monitor ZoomInfo GTM signals daily. ‱ Plan multi-channel campaign programmes. ‱ Build a campaign calendar that maps outreach activity to live marketing programmes. ‱ Write all cadence copy: subject lines, email body, LinkedIn connection requests and follow-up messages. ‱ Work with Marketing to define and maintain HubSpot contact and company engagement scoring criteria. ‱ Qualify engaged contacts against agreed ICP and intent criteria before progressing them to Sales-accepted Opportunities. ‱ Collaborate closely with Marketing and Sales to refine lead quality.

🎯 Requirements

‱ 2 to 4 years of B2B demand generation, outreach experience ‱ Exceptional copywriting and communication skills ‱ Hands-on HubSpot Sales Hub proficiency ‱ Process-driven with high organisational skills ‱ Experience using intent data or GTM signal tools ‱ Experience with LinkedIn Sales Navigator ‱ Understanding of account-based marketing (ABM) principles

đŸ–ïž Benefits

‱ Flexible work arrangements ‱ Health insurance ‱ Professional development opportunities

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