Head of Marketing – Growth

🔥 2 minutes ago

🇩🇪 Germany – Remote

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

👻 Ghost score 11%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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DCI Digital Career Institute

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2016

💼 Consulting

🏥 Healthcare

📣 Marketing

Consulting • Healthcare • Marketing

DCI Digital Career Institute is an online vocational training provider that prepares individuals for entry-level and mid-level roles in the digital job market. The institute offers fully funded, practice-oriented courses in areas such as web development, IT support, cloud engineering, data & analytics, digital marketing, and AI-assisted business automation, with career coaching and job placement support. DCI emphasizes structured instruction, small group learning, real-world projects, and partnerships with employers to help graduates transition into digital roles.

📋 Description

• Strategic responsibility for DCI’s marketing activities, including cost forecasting and resource planning • Lead and further develop Brand & Content Marketing, Performance Marketing, and Offline Marketing, taking target-group-specific personas into account • Lead, coach, and develop the marketing team, while building and optimizing internal team structures • Develop and implement innovative marketing strategies to increase brand awareness, strengthen market leadership, and drive company growth • Provide strategic support for the launch of new course offerings and the expansion of the product portfolio • Identify and scale high-growth, investment-worthy marketing channels, while further developing the CRM • Manage and analyze the performance of all marketing channels and campaigns

🎯 Requirements

• At least 5 years of experience in a senior marketing role, ideally within a startup • Extensive experience in Brand & Content Marketing, Performance Marketing (particularly Social Media, SEA, and Display Advertising), as well as Offline Marketing • Several years of experience managing cross-functional teams • Experience in a fast-growing company, ideally in the education sector • Strong hands-on mentality, innovative mindset, and willingness to take risks • Strong analytical and strategic skills, combined with a data-driven and results-oriented approach • Fluent in German and English • Nice to have: Experience with AZAV-certified education providers; knowledge of the education sector and/or practical experience at providers of (IT) training and upskilling programs

🏖️ Benefits

• A varied role with a high degree of autonomy • The opportunity to actively shape and optimize processes • A motivated team and short decision-making paths • Modern working environment and flexible working models • Urban Sports Club membership • Workation for up to two periods of four weeks per year in an EU country

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