Senior Manager, Shopper Marketing

🕒 May 14

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Athletic Greens

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2010

🧘 Wellness

Wellness • Health

Athletic Greens is a nutritional supplement company that produces AG1, a daily supplement aimed to support physical and mental health. AG1 combines over 70 ingredients into a convenient drink with the promise of delivering daily nutrition and replacing multiple individual supplements. It is formulated with multivitamins, multiminerals, gut-friendly bacteria, antioxidants, and whole-food-sourced nutrients, designed to aid digestion, enhance energy, support immune defense, and improve mood and mental focus. With a commitment to quality and research, the company ensures their product is safe, effective, and held to high standards, being certified by the Cologne List®. Founded in 2010, they continue to improve their formula based on scientific research and customer feedback. AG1 boasts numerous positive reviews for its taste and convenience in integrating foundational nutrition into daily routines.

📋 Description

• As Senior Manager, Shopper Marketing, you will play a critical role in translating our premium, science backed product into a best in class retail experience that inspires trust, drives conversion, and builds long term brand affinity. • This role sits at the intersection of brand and commerce, supporting the development and execution of shopper first omnichannel strategies as AG1 expands its presence beyond DTC into a curated set of retail partners. • You will partner closely with Sales, Brand, Growth, Ecommerce, and Operations, as well as key retailers including Costco, Target, and Walmart, to deliver high impact programs across physical and digital environments. • This is a highly cross functional role requiring strong strategic thinking, operational excellence, and a deep understanding of shopper behavior within premium CPG, wellness, or lifestyle categories. Travel may be required for customer engagement, store immersion, and industry events.

🎯 Requirements

• 8+ years of experience in shopper marketing, retail marketing, customer marketing, or related roles. Experience at brands with a significant direct-to-consumer business preferred. • Retail is a new channel for AG1 and Shopper Marketing is a new function for us: we are looking for someone who can build the ship, not just steer the ship. • Experience working with large retail partners such as Costco, Target, Walmart, or similar. • Experience supporting omnichannel marketing programs across physical and digital retail environments. • Background in supplements, health/wellness, lifestyle, or premium consumer brands preferred. • Experience in high growth or fast paced environments preferred. • Strong understanding of shopper behavior and retail marketing strategy. • Experience with merchandising, promotional strategy, and retail media. • Analytical and data driven, with experience using syndicated or retailer data. • Strong project management and organizational skills. • Experience managing budgets and tracking performance. • Excellent communication and cross functional collaboration skills. • Strong appreciation for premium brands and high quality execution. • Comfortable building structure in a fast growing environment. • Ability to manage multiple priorities and work through ambiguity. • Self starter with strong ownership and accountability. • Passion for health, wellness, and scaling a premium consumer brand.

🏖️ Benefits

• Competitive compensation and performance-based incentive plans. • A 100% remote working environment (excluding Laboratory positions). • A strong company culture that is enforced through the hiring process to ensure values alignment and a highly collaborative team. • A mission-driven approach to everything that we do, with an overall goal to significantly improve our customers’ health and wellness. • A high-growth, dynamic environment with opportunities for your direct impact to be felt. • Paid holidays, company-wide reset and reflect days, and unlimited PTO (based on your country of residence). • In-person team meetups for optimal collaboration, team building and accelerating productivity. • A work environment and culture that is based on high performance, productivity and continuous improvement. • The opportunity to work with passionate, high-growth, business-minded colleagues who bring their all to our mission each and every day. • Access to AG1 products and branded swag. • Monthly telecom stipend to offset some of the costs of home internet/wifi for eligible team members. • All other benefits and insurances as required by law, based on your specific country of residence.