Senior Director, Software Engineering – Digital Marketing

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🕒 May 18

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Empower

WebsiteLinkedInAll Job Openings

10,000+ employees

💸 Finance

💳 Fintech

👥 B2C

Finance • Fintech • B2C

Empower is a leading provider of financial services focused on helping individuals and organizations achieve financial freedom through retirement planning and investment management. Serving over 19 million Americans, Empower offers a comprehensive suite of finance-related services, including smart planning and investment advice, and tools like the Empower Personal Dashboard™ for a complete financial view. The company is renowned as a top retirement plan provider and works closely with personal investors, workplace plan savers, plan sponsors, and financial professionals. Empower is also recognized for initiatives in Diversity, Equity, Inclusion, and has a social commitment that bolsters community impact.

📋 Description

• Lead multiple software engineering teams responsible for customer-facing digital experiences, including the corporate website, customized participant web experiences, and sales demonstration platforms • Serve as senior engineering leader for Digital Marketing • Partner with Marketing, Product Management, Design, Content, Sales, Architecture, Security, and other stakeholders • Define and execute technology strategies and roadmaps for digital marketing platforms • Provide engineering leadership for enterprise CMS, reusable web components, scalable content publishing, and DAM capabilities • Translate customer, brand, content, and business objectives into scalable technology solutions and engineering priorities • Drive AI and Generative AI opportunities across digital experiences, content operations, search, personalization, marketing workflows, automation, and engineering productivity • Direct the software development lifecycle from architecture and development through deployment, maintenance, modernization, and production support • Deliver priorities through engineering managers and senior technical leaders • Lead prioritization across teams and stakeholder groups, communicating status, risks, dependencies, tradeoffs, and investment needs • Establish engineering standards and measurable outcomes for delivery, quality, website performance, availability, reliability, customer experience, and organizational health • Oversee organizational design, workforce planning, hiring, vendor strategy, capacity planning, and budget management • Develop engineering managers and senior technical leaders through coaching, performance management, succession planning, and leadership opportunities • Make decisions regarding hiring, compensation, employee performance, development, and discipline • Build a high-performing engineering culture centered on customer impact, accountability, collaboration, quality, innovation, and continuous improvement

🎯 Requirements

• Bachelor's degree in a related field or an equivalent combination of professional experience and/or training • 15+ years of software engineering, application development, product engineering, or related technology experience • 5+ years of people leadership experience, including hiring, developing, evaluating, and leading engineering teams • Experience leading multiple software engineering teams through engineering managers or other people leaders • Significant experience leading engineering for customer-facing websites, digital experiences, digital marketing platforms, eCommerce, digital publishing, or other high-visibility web products • Strong experience with enterprise Content Management Systems (CMS) and content-driven web architectures • Strong understanding of modern web engineering, APIs, cloud platforms, CI/CD, automated testing, observability, security, accessibility, SEO, analytics, reliability, and performance • Experience partnering with Marketing, Product Management, Design, Content, Sales, and other business stakeholders • Ability to translate marketing and product objectives into scalable engineering strategies and technology roadmaps • Experience applying Artificial Intelligence (AI) or Generative AI to digital products, content operations, marketing workflows, search, personalization, automation, or engineering productivity • Strong software engineering foundation and technical credibility • Experience with organizational design, workforce planning, budgeting, performance management, and succession planning • Exceptional written and verbal communication skills, executive presence, emotional intelligence, and ability to influence across technical and business organizations • Strong customer and business orientation • Drupal or comparable enterprise CMS experience is strongly preferred • Experience with Digital Asset Management (DAM) platforms and modern content publishing workflows is preferred • Experience in Financial Services, Retirement Services, FinTech, Insurance, or another regulated industry is preferred

🏖️ Benefits

• Flexible work environment • Fluid career paths • Internal mobility opportunities • Purpose, well-being, and work-life balance support • Welcoming and inclusive work environment • Volunteer opportunities • Reliable high-speed internet and home workspace support for remote and hybrid positions • Necessary computer equipment provided