Influencer Marketing Manager

🔥 22 minutes ago

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Entrepreneur Cooperative

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2023

🤝 B2B

📚 Education

B2B • Education • Entrepreneurship

Entrepreneur Cooperative is a community organization designed for founders and entrepreneurs looking to navigate business growth and exit strategies. By offering mentorship pairing seasoned entrepreneurs with newcomers, alongside customized educational initiatives, ECo fosters a supportive environment for members at various stages of their entrepreneurial journey. The cooperative model empowers members to shape the organization's direction, focused on mutual success through shared experiences and resources.

📋 Description

• Develop and execute comprehensive influencer marketing strategies aligned with brand and business objectives • Define campaign goals, creator strategies, deliverables, timelines, and KPIs • Identify opportunities to increase brand awareness, engagement, and campaign performance • Continuously optimize influencer programs using campaign insights and industry trends • Identify, recruit, onboard, and manage relationships with influencers, creators, and brand ambassadors • Build long-term partnerships with creators across Instagram, TikTok, YouTube, blogs, and emerging platforms • Maintain strong relationships with agencies, talent representatives, and creator networks • Serve as the primary point of contact for influencer partnerships • Manage influencer campaigns from strategy through execution and reporting • Coordinate campaign briefings, content creation, approvals, publishing schedules, and deliverables • Ensure campaigns are delivered on time, within budget, and according to client expectations • Monitor campaign progress and proactively resolve issues throughout execution • Negotiate influencer contracts, compensation, deliverables, and usage rights • Manage campaign budgets and ensure cost-effective execution • Monitor campaign spending and maximize return on investment • Track campaign performance using engagement, reach, conversions, ROI, and other KPIs • Analyze campaign data and generate actionable insights • Prepare client reports, presentations, and strategic recommendations • Continuously improve campaign performance through data-driven decision-making • Collaborate with social media, PR, creative, product, and marketing teams • Integrate influencer marketing initiatives into broader marketing campaigns • Support campaign planning, product launches, and brand initiatives • Stay current on influencer marketing trends, platform updates, and emerging creators • Ensure influencer content complies with brand guidelines, FTC regulations, and legal requirements • Research new tools, technologies, and best practices within the influencer marketing industry

🎯 Requirements

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field • 3+ years of experience in influencer marketing, digital marketing, social media management, or creator partnerships • Proven experience planning and executing successful influencer marketing campaigns • Strong negotiation and relationship management skills • Excellent written and verbal communication skills in English • Experience using influencer marketing platforms such as CreatorIQ, Traackr, AspireIQ , or similar tools • Experience with Google Analytics and campaign reporting • Deep understanding of social media platforms, creator ecosystems, and digital content trends • Strong analytical mindset with the ability to translate campaign data into actionable insights • Excellent organizational and project management skills • Ability to manage multiple campaigns simultaneously • Knowledge of FTC guidelines and influencer marketing compliance

🏖️ Benefits

• Fully remote work environment • Flexible schedule with availability to collaborate across international time zones • Career growth opportunities • Working with leading content creators • Exposure to global influencer marketing strategies and multi-market campaigns