Senior Product Marketing Manager

🕒 April 14

🐊 Florida – Remote

🐊 Florida – Remote

💵 $135k - $145k / year

⏰ Full Time

🟠 Senior

🎁 Product Marketing

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Gainsight

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2013

☁️ SaaS

🤝 B2B

🤖 Artificial Intelligence

SaaS • B2B • Artificial Intelligence

Gainsight is a leader in the field of Customer Success Platforms, recognized in the 2024 Gartner® Magic Quadrant. It offers a comprehensive suite of products designed to enhance customer engagement, drive retention, and expand business growth. Gainsight's platform provides real-time, AI-powered insights across customer interactions, enables digital-led strategies for customer success, and enhances user adoption through in-app engagements and product analytics. The company aims to consolidate customer data, align business teams, and create efficient customer communities. With a focus on scaling customer journeys using AI while maintaining human elements, Gainsight serves a wide range of industries through its customer success management solutions.

📋 Description

• Execute comprehensive product marketing strategies, ensuring alignment with company goals and cross-functional collaboration. • Deeply understand our buyer and market, product differentiators, value proposition and our competitors • Continuously research and iterate on our agentic positioning as an agile, evolving aspect of our offerings and the broader market • Build and demonstrate deep proficiency with relevant Gainsight products, delivering compelling demos and guiding stakeholders through advanced use cases • Own and drive feature release and high impact launch programs in partnership with Product, ensuring seamless execution of initiatives and strategic alignment across the portfolio. • Create and own both individual product and relevant platform materials, including feature/product videos, use case content, presentations, pitch decks, content, and more • Capture, consolidate and incorporate market feedback on messaging from the field, analyst, and industry sources to continually iterate on product positioning • Drive proactive product and release enablement in partnership with Product Ops, CS Ops, and Enablement • Act as a senior product SME for the marketing team, influencing and supporting demand generation, cross-sell initiatives, webinars, content creation, events, and more. • Build and nurture strong cross-functional relationships with Sales, Product, Marketing, and Post-Sales teams and leadership to drive cohesive product marketing strategies across Gainsight. • Take ownership of ad hoc projects and needs aligning with product marketing mission to deliver value across Gainsight and proactive drive measurable impact on processes, programs and objectives.

🎯 Requirements

• 5+ years product marketing experience with complex products or multiple offerings within a larger suite or ecosystem • Ability to learn and understand multi-product ecosystems at a technical, basic demo level • Experience with AI based products a plus • Highly motivated, energetic, and hardworking self-starter who is flexible and can work on multiple projects simultaneously (independently and on teams) • Strong desire to learn and willingness to grow new skills as well as jump into new projects • Ability to think creatively, highly-driven, and self-motivated • Ability to collaborate constructively and drive decision making with matrixed business partners and stakeholders (in sales, marketing, product, customer success, etc.) • Strong written & verbal communication skills • Ability to manage expectations across various stakeholders and consistently hit deadlines • Attention to detail • Minimal experience with Google Slides, video recommended

🏖️ Benefits

• fully covered medical premiums (employee-only) • flexible PTO • 401(k) plan • dental and vision coverage • remote work options • $10,000 lifetime fertility stipend • access to coworking spaces around the globe • dedicated Recharge Holidays - one long weekend each quarter to relax and reset