Marketing and Communications Specialist

🔥 3 minutes ago

🇺🇸 United States – Remote

💵 $82k - $129.2k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🗣️ Communications

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GEICO

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1936

🚘 Automotive

💼 Consulting

🏥 Healthcare

Automotive • Consulting • Healthcare

GEICO is a well-known American auto insurance company, providing coverage to a wide range of customers. As a leading provider of car insurance, GEICO is known for its innovative marketing and customer-centric services, delivering affordable insurance options. The company utilizes a user-friendly website for managing policies and claims, applying necessary online privacy measures to protect personal data and improve user experience. While primarily focused on auto insurance, GEICO also offers other types of insurance, including homeowner and renter policies.

📋 Description

• Develop and execute integrated marketing campaigns independently and with external marketing partners. • Take ownership of marketing projects from concept through execution, optimization, and reporting. • Assist in the promotion of online boating safety courses, clean water initiatives, and other Foundation priorities. • Coordinate campaign calendars and content schedules across multiple communication channels. • Support paid and organic digital marketing efforts, including social media advertising. • Monitor and report campaign performance and recommend optimization strategies. • Create compelling content for email newsletters, website, social media, and promotional materials. • Manage email campaigns from concept through deployment and reporting. • Manage and grow Foundation social media channels.

🎯 Requirements

• Bachelor's degree in Marketing, Communications, Journalism, or related field. • 4-6 years of experience in marketing, communications, digital marketing, or public relations. • Excellent written and verbal communication skills. • Experience managing email marketing campaigns and marketing automation platforms. • Experience developing content for multiple channels, including social media and web. • Strong project management and organizational skills. • Experience using analytics to evaluate campaign performance. • Experience with web analytics and digital advertising platforms such as Google Analytics, Google Ads, Meta Ads Manager, or similar tools.

🏖️ Benefits

• Health insurance • 401(k) matching • Flexible work hours • Paid time off • Professional development opportunities