Marketing Generalist

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🕒 March 27

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GLOBALTALENT

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 10+

🎯 Recruiter

👥 HR Tech

🤖 Artificial Intelligence

Recruitment • HR Tech • Artificial Intelligence

GLOBALTALENT is a leading human resources and employment management service provider in China, established in 2004. The company focuses on integrating the art of recruitment with technology, providing high-standard talent solutions. GLOBALTALENT helps Fortune 500 companies and rapidly growing businesses to identify, recruit, and hire top talent, thereby winning the talent acquisition game. With over 300 client partnerships and more than 3,000 successful projects, GLOBALTALENT is renowned as a reputable recruitment agency across Asia. Known for its professional expertise, GLOBALTALENT has developed an industry-leading knowledge management and talent tracking system that combines professional skills with AI technology to streamline the talent search process. The company's expertise spans various sectors including life sciences, pharmaceuticals, technology, finance, and consumer goods.

📋 Description

• Develop and oversee the company’s brand and marketing strategy by analysing trends and evaluating past marketing efforts. • Manage and coordinate content strategies in collaboration with social media and performance marketing agencies. • Plan and execute online and offline marketing campaigns, promotions, and events. • Work closely with the operations team to ensure smooth campaign execution. • Lead and guide marketing working students handling social media-related tasks. • Maintain an overview of all marketing-related activities and manage projects independently. • Drive hands-on execution of marketing initiatives from concept development to implementation. • Ensure brand consistency and alignment across all marketing channels.

🎯 Requirements

• Minimum of 3 years of experience in marketing, preferably in the hospitality, food & beverage, or retail industry. • Strong project management skills with the ability to handle multiple marketing initiatives simultaneously. • Experience working with or managing external agencies, including social media, performance marketing, and design. • Ability to develop and oversee content strategies for various marketing channels. • Hands-on approach with the ability to execute campaigns from start to finish. • Strong analytical skills to evaluate marketing trends and previous marketing efforts. • Experience planning and executing promotional events and campaigns. • Excellent communication and interpersonal skills to collaborate effectively with internal teams and external partners. • Understanding of Indian or German culture is a plus. • Proficiency in digital marketing tools, social media platforms, and marketing analytics. • Ability to work aligned to CET business hours