Social Media Manager

Job not on LinkedIn

🕒 May 30

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Grifin

11 - 50 employees

Founded 2016

💳 Fintech

👥 B2C

Fintech • B2C

Grifin is a mobile and web investment platform that automatically turns users' everyday purchases into fractional stock investments, helping people build habitual, incremental investment portfolios. The app connects users' credit and debit cards (via Plaid), aggregates weekly spending, and invests small, customizable amounts—sometimes as little as $1—into the companies where users shop, using adaptive algorithms and automated weekly transfers. Grifin partners with brokerage and advisory firms to provide regulated brokerage services and emphasizes simple, habit-forming investing for new and casual investors.

📋 Description

• Lead Grifin's content strategy and creation to grow awareness and app conversion through social media • Manage day-to-day content creation, posting, and community engagement on TikTok and Instagram • Spearhead content research, ideation, scripting, creation, and posting • Show meaningful growth in content engagement including conversion, views, and non-follower reach • Monitor & respond to comments and DMs to build brand trust and interest • Define KPIs with Marketing Team to track organic performance across channels • Keep a strong pulse on internet trends and maintain knowledge on finance industry conversations

🎯 Requirements

• 1+ years of experience managing, growing, and creating content for app-specific brand accounts on TikTok and Instagram • Bonus if you’ve managed YouTube and Facebook • Proven track record of crafting several pieces of viral content (1M+ views) • High energy, self-motivated, and eager to learn what customers need • Love tracking performance data and managing tests • Not precious with failing and willing to learn from testing • Able to create compelling hooks and have a strong pulse on the latest trends • Love engaging with people online through comments and DMs

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