Head of Influencer Marketing

Job not on LinkedIn

🔥 5 minutes ago

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

Growe

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2019

🎮 Gaming

🤝 B2B

Gaming • B2B • Entertainment

Growe is a dynamic company that boldly operates in the iGaming and Entertainment industries. Its mission is to unlock potential and create opportunities by launching new iGaming brands across Asia and Latin America. Gathered expertise from diverse markets allows Growe to unite brands globally and enhance the gaming experience, making it a key player in the growth of the industry.

📋 Description

• Define, develop, and execute the global influencer and creator marketing strategy to drive brand awareness, engagement, and measurable revenue growth • Create and own global/regional Influence Marketing strategy aligned with brand goals, product launches, and key performance indicators • Manage and optimize the influencer marketing budget, ensuring high ROI and providing forecasting and allocation reports to the executive team • Monitor emerging social platforms, content formats, technology, and competitor influence strategies • Establish and enforce best practices for influencer vetting, contract negotiation, content disclosure, and regulatory compliance • Hire, train, mentor, and manage a high-performing team of Influence Marketing Managers

🎯 Requirements

• 5+ years of experience in Influencer Marketing, including 2+ years in a leadership role • Experience working in iGaming • Proven experience developing and executing influencer marketing strategies • Experience managing influencer campaigns across global markets • Strong understanding of ROI, CPA, CAC, engagement, and conversion metrics • Experience managing budgets and optimizing campaign performance • Experience hiring, mentoring, and leading a team • Ability to identify new trends, platforms, and growth opportunities • English level — at least Upper-Intermediate • Spanish — will be a plus • Strong ownership and accountability • Proactive mindset with a hands-on approach • Results-oriented and data-driven • Strategic thinking with the ability to turn ideas into action • Strong leadership and people management skills • Adaptable and comfortable working in a fast-paced environment