SEO Marketing Manager

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🔥 5 minutes ago

🗣️🇩🇪 German Required

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Logo of Hanna Instruments

Hanna Instruments

1001 - 5000 employees

Founded 1978

🏭 Manufacturing

🏥 Healthcare

Manufacturing • Healthcare

Hanna Instruments is a family-owned company founded in 1978 that develops, manufactures, and sells a wide range of electrochemical and analytical measurement instruments for laboratories and sectors such as water analysis, food & beverage, environment, and pools. The group offers over 3,000 measurement instruments ranging from high-end laboratory instruments to simple testers, serving over 100,000 customers with about 1,900 employees across 40 countries. Their product range includes pH/redox/ion electrodes, conductimeters, photometers, multiparameters, oxymeters, thermometers, online measurement systems, refractometers, titrators, turbidimeters, reagents, standards, and accessories. Applications span pools & spas, water treatment, wastewater, laboratories, food safety & HACCP, agriculture & horticulture, breweries, HORECA, education, viticulture/winemaking, industrial processes, aquariums & aquaculture. They provide services like calibration, analysis certificates, safety data sheets, repairs/SAV, recycling, cloud updates, and workshops.

📋 Description

• Manage and implement comprehensive SEO strategies to increase organic traffic, improve search rankings, and drive conversions. • Analyze website performance, identify issues, and collaborate with content and engineering teams to implement solutions. • Keep up with search engine algorithm updates and industry best practices to ensure continuous optimization and compliance.

🎯 Requirements

• Proven experience in SEO, including technical SEO, on‑page and off‑page optimization, and keyword research. • Strong analytical skills and experience with SEO and analytics tools (e.g., Google Analytics, Search Console, SEMrush) plus excellent communication and collaboration abilities.

🏖️ Benefits

• Competitive salary, flexible work arrangements, and opportunities for professional growth. • Remote-first role with a base in Berlin and opportunities for international collaboration. • Comprehensive benefits package, equipment allowance, and a supportive, collaborative team culture.

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