Social Media Content Strategist

Job not on LinkedIn

🕒 August 6

🇧🇷 Brazil – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

💕 Social Media Manager

👻 Ghost score 20%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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High Tide Inc.

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2009

🛒 Retail

🍽️ Food & Beverage

🏭 Manufacturing

Retail • Food & Beverage • Manufacturing

High Tide Inc. is a company seeking to engage with potential talent through open career opportunities. Currently, there are no open positions available, indicating a focus on workforce development and recruitment initiatives.

📋 Description

• Support the development and execution of social media strategies across multiple brands and platforms • Identify opportunities to increase audience engagement, community growth, brand awareness, customer acquisition, and retention • Monitor competitor activity, platform developments, industry trends, cultural moments, creator content, viral formats, and audience interests • Develop and manage social media content calendars across campaigns, product launches, promotional initiatives, and seasonal programs • Generate content ideas, campaign recommendations, social-first concepts, and platform-specific content opportunities • Manage content publishing across Instagram, Facebook, TikTok, YouTube, X, LinkedIn, Pinterest, and emerging channels • Schedule and publish content according to approved calendars and campaign plans • Format and optimize content for platform-specific requirements and best practices • Support creator and influencer outreach, identification, content planning, approvals, deliverables, and content collection • Monitor and engage with comments, messages, reviews, tags, mentions, and social media conversations • Escalate customer service concerns, compliance issues, and reputation risks • Monitor audience sentiment, engagement trends, customer feedback, social listening, and competitive activity • Analyze engagement, reach, impressions, views, audience growth, click-through rates, conversions, and content effectiveness • Recommend adjustments to content formats, publishing schedules, creator initiatives, channel strategies, and testing initiatives • Prepare performance reports, content summaries, campaign recaps, content audits, and performance reviews • Collaborate with content strategists, designers, videographers, editors, marketing stakeholders, and external partners • Support content shoots, creator initiatives, product launches, marketing activations, and publication preparation • Ensure social media content aligns with campaign objectives, creative direction, brand standards, and business objectives

🎯 Requirements

• Bachelor's degree in Marketing, Communications, Digital Media, Advertising, Public Relations, Journalism, or a related field, or equivalent professional experience • 3+ years of experience in social media, content marketing, digital marketing, community management, or related fields • Strong understanding of major social media platforms, content trends, audience development, and platform best practices • Experience managing social media content calendars, publishing schedules, and platform execution • Strong copywriting, communication, and content planning skills • Experience utilizing social media analytics and performance data to guide strategic recommendations • Familiarity with social media scheduling, publishing, listening, and analytics platforms • Strong organizational skills with the ability to manage multiple projects simultaneously • Excellent communication and stakeholder management skills • Preferred: experience working with retail, e-commerce, cannabis, CBD, consumer packaged goods, or lifestyle brands • Preferred: experience coordinating creators, influencers, contractors, or external content partners • Preferred: familiarity with photography, videography, short-form video, and creator content workflows • Preferred: experience utilizing AI-powered tools for content ideation, planning, and optimization • Preferred: knowledge of social listening, audience research, and trend monitoring tools • Preferred: portfolio or examples demonstrating successful social media campaigns, audience growth initiatives, and content performance improvements