Email + SMS Strategist, Account Manager, Lifecycle, Retention, CRM

🕒 October 29, 2025

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Homestead Studio

WebsiteLinkedInAll Job Openings

11 - 50 employees

🤝 B2B

B2B • Marketing

Homestead Studio is a leading growth agency that specializes in acquisition and retention services tailored to enhance brands in the digital landscape. The agency offers a range of services including paid social advertising, email and SMS marketing, paid search, and landing page optimization. By focusing on direct response advertising and strategic budget allocation, Homestead Studio aims to maximize return on investment and conversion rates for its clients. With over 12 years of experience, the agency has successfully completed numerous projects, working closely with clients to achieve their business goals by driving growth and nurturing customer relationships.

📋 Description

• Serve as the primary point of contact and relationship manager for assigned client accounts • Manage email production process end-to-end through ideation handoff to design, email build and scheduling, segmentation, and deployment • Ability to assist with logic for email + SMS campaigns and automation • Manage and oversee Email + SMS account strategy, which includes segmentation, list growth, A/B tests, etc. • Execute and evaluate weekly, monthly, quarterly, and yearly email reporting, with thoughtful analysis and recommendations • Work closely with the creative team to identify trends, share learnings, and recommend new strategies • Project coordination for new email triggers, transactional emails, and special projects • Stay current on email and SMS best practices and industry standards; continuously recommend new approaches, innovative ideas, and/or technologies to deliver on KPIs

🎯 Requirements

• Preference for bachelor’s degree • At least two years of experience in email marketing • At least one year of experience managing Email + SMS accounts and providing strategy • Hands-on experience with Klaviyo / Postscript / Attentive • Experience segmenting email and SMS lists • Client relationship management experience • Experience in the development of marketing assets and collaborating with members from creative and e-commerce teams • Excellent communication and analytical skills • Proactive problem-solver mindset, heavy attention to detail, and flawless execution of all assigned tasks • Ability to think strategically, work independently and thrive in a fast-paced, collaborative environment • Excellent interpersonal skills; team player with the ability to communicate well among cross-functional teams

🏖️ Benefits

• Health, Dental & Vision (fully covered by Homestead) • 401K matching available • 15 Days PTO (prorated based on start date), plus 11+ paid holidays • Wellness credit benefits • Diverse and forward-thinking environment • Exciting career growth opportunities • A company culture that values freedom, responsibility, and impact-driven work