Marketing and Growth Manager

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Hunt St

WebsiteLinkedInAll Job Openings

1 - 10 employees

🎯 Recruiter

👥 HR Tech

🤝 B2B

Recruitment • HR Tech • B2B

Hunt St is an Australia-based recruiting firm founded by brothers Shaun and Eliot with the aim of helping small and medium-sized enterprises (SMEs) hire top offshore talent directly, avoiding the high costs associated with traditional outsourcing agencies. The company offers a unique one-time finder's fee model, enabling clients to save significantly on recruitment costs. They provide comprehensive services including job postings, candidate screenings, interviews, and legal support for compliant remote hiring. Hunt St specializes in sourcing talent from countries like the Philippines, Nepal, Indonesia, and India, offering a transparent and ethical hiring process that allows businesses to provide fairer compensation to employees while ensuring stringent security and compliance measures are met.

📋 Description

• Develop and execute the overall marketing strategy with the Directors • Own the marketing calendar and plan campaigns around enrolment periods, school terms, examinations, new classes and holiday programs • Develop campaigns generating qualified leads, trial bookings and student enrolments • Manage and optimise paid and organic digital marketing across Meta, Google and other platforms • Manage social media and develop content for students and parents • Write marketing copy for advertisements, landing pages, emails, SMS, social media and promotional materials • Develop email, SMS and CRM/database marketing campaigns for lead nurturing, re-engagement, retention and enrolment • Identify opportunities to better utilise the student, parent and prospect database • Coordinate development of advertisements, graphics, videos, brochures and other marketing assets • Develop and improve landing pages, lead funnels and conversion pathways • Conduct competitor, customer and market research • Track and report leads, cost per lead, conversion rates, acquisition channels and campaign ROI • Use data and experimentation to improve campaign performance • Maintain brand positioning, messaging and visual standards across channels • Manage marketing projects from concept through execution • Research and recommend marketing tools, technologies, channels and strategies • Build a structured marketing function, increase enquiry volume and quality, improve campaign conversion, strengthen brand presence and identify sustainable growth opportunities

🎯 Requirements

• At least 3 years of relevant marketing experience • Experience owning significant marketing campaigns • Demonstrated experience generating leads or customer acquisition through digital marketing • Strong understanding of paid digital advertising • Experience with social media marketing and content strategy • Experience with email marketing, CRM/database marketing or marketing automation • Excellent written English and strong copywriting skills for an Australian audience • Strong analytical skills and ability to interpret marketing data and turn it into actions • Experience tracking campaign performance and marketing KPIs • Strong organisational and project management skills • High attention to detail and ability to manage multiple campaigns and priorities • Comfortable working independently in a remote environment • Highly proactive and able to take ownership • Commercially minded, creative and focused on measurable results • Sufficient availability and responsiveness during agreed Australian business hours • Must disclose existing ongoing roles or client work • Must reflect this engagement on LinkedIn as “Independent Contractor” • Advantageous: experience in education, tutoring, service businesses, marketing to parents/families/students, Australian businesses or consumers, Salesforce or other CRM platforms, marketing automation, landing page and conversion-rate optimisation, SEO and local search, Canva, Adobe, video and short-form content, Google Analytics and advertising analytics

🏖️ Benefits

• Flexible remote work arrangement • Autonomy over working hours, provided deadlines and agreed deliverables are met • Work from home • Independent Contractor Agreement