Marketing Manager

🕒 June 19

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Hunt St

1 - 10 employees

🎯 Recruiter

👥 HR Tech

🤝 B2B

Recruitment • HR Tech • B2B

Hunt St is an Australia-based recruiting firm founded by brothers Shaun and Eliot with the aim of helping small and medium-sized enterprises (SMEs) hire top offshore talent directly, avoiding the high costs associated with traditional outsourcing agencies. The company offers a unique one-time finder's fee model, enabling clients to save significantly on recruitment costs. They provide comprehensive services including job postings, candidate screenings, interviews, and legal support for compliant remote hiring. Hunt St specializes in sourcing talent from countries like the Philippines, Nepal, Indonesia, and India, offering a transparent and ethical hiring process that allows businesses to provide fairer compensation to employees while ensuring stringent security and compliance measures are met.

📋 Description

• Build the overarching marketing strategy and connect channels into one funnel (e.g. capturing and retargeting website visitors through email and newsletter, tying organic and paid together) • Own audience segmentation and retargeting across the database and all channels • Build and run lifecycle and email marketing in ActiveCampaign, including the weekly newsletter and email capture, improving segmentation and launching a dedicated investor newsletter • Implement chat automation (ManyChat) across social and web to capture and convert leads • Own the entire content workflow: idea creation, getting raw files to the editing team, and scheduling finished assets • Oversee and distribute content across podcast, YouTube, YouTube Shorts, Meta, Instagram, TikTok, and LinkedIn • Work with the existing virtual assistant to ensure current content is distributed smoothly and on a consistent cadence • Manage and grow multiple brand accounts in a consistent brand voice (premium, understated, Australian — brand voice document to be provided) • Oversee and hold external SEO and Google agencies accountable, ensuring their work feeds the wider funnel • Oversee paid activity across Meta for multiple business divisions • Report on what's driving enquiries and leads, focused on outcomes rather than vanity metrics • Own marketing with genuine autonomy and accountability for the whole function • Help lead the transition of marketing from external agencies to an in-house team • As internal roles are hired beneath this position (expected from 3–6 months), manage and lead that growing team • Help define and hire the people who will sit underneath this role as the function scales

🎯 Requirements

• 5+ years in digital marketing, with a genuine blend of strategy and hands-on execution • Demonstrated experience building marketing strategy and connecting multi-channel funnels • Strong experience with Salesforce, GoHighLevel, and/or ActiveCampaign — email marketing, automation, audience segmentation and retargeting (must-have) • Experience implementing chat automation tools such as ManyChat (must-have) • Ability and willingness to learn new marketing technologies as required • Experience managing content production workflows and scheduling at volume across multiple platforms • Experience overseeing or coordinating external agencies • Excellent written English with strong brand-voice judgement • Highly organised, proactive, and able to build process from scratch • Strong understanding of how to apply AI to marketing tasks (e.g. lead magnet creation) • Property, finance, or premium/luxury brand experience (desirable) • Experience hiring or leading remote team members (desirable)

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