Paid Social Manager, fully remote within Europe

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JobLeads

WebsiteLinkedInAll Job Openings

51 - 200 employees

🎯 Recruiter

👥 HR Tech

Recruitment • HR Tech

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📋 Description

• Own paid social channels end-to-end, including strategy, execution, budget pacing, forecasting, and reporting, with full accountability for CAC and profitable traffic growth. • Build and own the growth roadmap, creating a continuous pipeline of initiatives, value propositions, audiences, and ad formats, each backed by clear hypotheses, testing frameworks, and success metrics. • Own retargeting strategy and execution, including audience segmentation, messaging, and campaign structure, always optimising toward premium conversion. • Build and scale catalog ad infrastructure, transforming our job inventory into a high-performing acquisition engine. • Partner closely with Creative and Product teams to brief, test, and iterate on ad concepts aligned to different stages of the customer journey. • Remove your own blockers by working cross-functionally with Product, Engineering, and Data teams to solve tracking, attribution, and platform challenges. • Collaborate closely with the SEA and Google teams, sharing learnings and identifying opportunities that can be applied across channels. • Act as our internal paid social expert, bringing new platform developments, industry best practices, and innovative ideas to the wider team.

🎯 Requirements

• 6+ years of paid social experience, combining strategic ownership with hands-on campaign execution and management of significant advertising budgets. • A proven track record of scaling customer acquisition through Meta and LinkedIn while maintaining strong performance and efficiency metrics. • Strong expertise in tracking, attribution, and measurement, including Pixel implementations, Conversion APIs (CAPI), Google Tag Manager (GTM), and server-side tracking. • Experience leveraging marketing automation tools for bid management, audience synchronization, workflow optimization, and performance reporting. • A highly analytical, data-driven approach to decision-making, with the ability to independently identify opportunities, solve problems, and drive results.

🏖️ Benefits

• Fully remote work - collaborate with us from wherever you do your best work. • Flexible hours designed to support both productivity and personal balance. • The freedom to choose your preferred equipment so you can work comfortably and effectively. • Competitive compensation aligned with your expertise and impact. • A diverse, supportive team culture that values openness, collaboration, and fresh ideas. • Opportunities for professional growth through learning resources, training, and conference support. • Memorable team experiences, from European meetups to our annual company summer getaway.