Senior Strategist – Strategic, Creative

🔥 13 minutes ago

🇺🇸 United States – Remote

💵 $80k - $90k / year

⏰ Full Time

🟠 Senior

🎨 Creative Strategist

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Kyra

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2017

🤝 B2B

🛍️ eCommerce

💰 $15M Series A on 2022-10

B2B • eCommerce • Marketing

Kyra is an AI-powered influencer marketing agency that delivers end-to-end campaigns, combining creator expertise with advanced data analytics to ensure precision and impactful results for brands. By replacing traditional guesswork, Kyra's proprietary technology enables brands to scale influencer programs effectively and adapt to cultural trends, all while providing actionable insights through data-driven reporting. Their approach focuses on agility, seamless collaboration, and navigating complex marketing challenges to guarantee success for their partners.

📋 Description

• Handle the end-to-end development of campaign strategies—from audience profiling and creator casting logic to content formats, messaging, and performance KPIs • Work cross-functionally with internal teams to craft compelling platform-native campaign concepts that align with brand tone and commercial goals • Write high-quality briefs and strategic decks that inspire both clients and creators • Define and refine measurement frameworks for success across CPV, ER, and platform-specific KPIs • Use first-party, platform, and audience data to inform targeting, creative direction, and optimisation • Partner with Paid Media and Client Solutions to interpret results and make strategic recommendations • Handle cultural listening, market research, and platform trend tracking within the beauty category • Translate emerging insights into actionable campaign ideas and brand opportunities • Support new business efforts by contributing trend insights and POVs for decks, pitches, and proposals • Join client calls to present strategic recommendations and explain the “why” behind campaign decisions • Collaborate with Account and Campaign Leads to respond to briefs and evolve campaign strategy based on feedback • Act as the strategic lead across your client portfolio—building relationships rooted in value and clarity

🎯 Requirements

• 4–6 years in strategy, planning, insights, or branded content—ideally in a creator, beauty, or social-first brand • Experience implementing / using AI tools into your workflows • Deep knowledge of platform behaviours, content formats, and the creator economy across TikTok, Instagram, and YouTube • Deep understanding of TikTok culture, trend cycles, and platform-native audience behavior • Exceptional brief-writing, storytelling, and presentation skills • Strong client presence with the ability to articulate ideas confidently and drive strategy forward

🏖️ Benefits

• We’re a remote-first team, giving you the flexibility to work from wherever you do your best work • 25 days PTO + bank holidays, 4 company-wide days off (Kyra Days), 3 wellness days, and paid sick leave each year • Annual Learning & Development budget to invest in your skills • Annual bonus scheme to recognise great work • Healthcare coverage for US-based team members