CRM Assistant

Job not on LinkedIn

🔥 0 minutes ago

🗣️🇧🇷🇵🇹 Portuguese Required

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Logo of La Moda

La Moda

501 - 1000 employees

Founded 1986

👗 Fashion

🛒 Retail

Fashion • Retail • Sustainability

La Moda is a prominent Brazilian fashion group based in Santa Catarina that creates and develops premium fashion brands with a strong emotional connection to customers. Known for its successful in-house brands such as Lança Perfume, LP EASY, and My Favorite, the group achieved impressive yearly sales exceeding R$ 1. 2 billion in 2024. La Moda is committed to sustainability, emphasizing ethical practices, environmental responsibility, and fostering genuine relationships with clients and suppliers. Helmed by the Olivo family, the company embodies a culture of innovation and strong values, passed down through generations.

📋 Description

• Responsible for scheduling CRM campaign sends through the Dito platform across multiple communication channels, such as email, SMS, WhatsApp, mobile push and browser push; • Create audiences and segmentations based on criteria such as purchase history, preferences, behavior, demographics and other relevant factors; • Operationally execute the campaign calendar planned by the CRM team for La Moda’s three brands: Lança Perfume, Lança Perfume Easy, and My Favorite Things; • Prepare and present campaign briefings for the brands’ CRM channels; • Support the implementation and improvement of CRM journeys and automations; • Work collaboratively with the CRM team and partner teams such as Marketing, E-commerce, Retail, Loyalty, Media and related areas; • Assist with operational tasks and requests within the department.

🎯 Requirements

• Bachelor’s degree completed or in progress in Administration, Engineering, Marketing or related fields; • Intermediate proficiency in Microsoft Office; • Strong organizational skills, agility and attention to detail; • Experience in fashion retail and familiarity with CRM tools (e.g., Dito, SFMC, Responsys, OTO CRM, CRM Bônus, etc.) is a plus.

🏖️ Benefits

• Dental plan (after probation); • Health plan (after probation); • Free transportation; • On-site cafeteria; • Performance-based bonus (PPR); • Employee discounts on brands; • Childcare assistance; • Educational scholarship; • Employee referral program.

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