Director of Integrated Omnichannel Media Operations

🕒 February 3

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Logo of M3 USA

M3 USA

201 - 500 employees

Founded 2000

⚕️ Healthcare Insurance

💊 Pharmaceuticals

🎯 Recruiter

Healthcare Insurance • Pharmaceuticals • Recruitment

M3 USA is a company that specializes in providing market research, recruitment, and promotional solutions to the healthcare industry. They focus on connecting healthcare professionals, particularly physicians, with tools and resources that improve the practice of medicine. Through a variety of services, including qualitative and quantitative market research, multi-channel promotion, healthcare recruitment, and clinical trials, M3 USA supports the life sciences industry by enabling healthcare professionals to stay informed and provide optimal care. A subsidiary of M3 Inc. , M3 USA is engaged with leading pharmaceutical companies and offers extensive research capabilities across Europe and the U. S. They are known for their data-driven intelligence and their efforts in building networks within the healthcare community.

📋 Description

• Oversee end-to-end planning and delivery of all omnichannel campaigns, including email, programmatic, social, native, in-platform media, and custom solutions • Own campaign stage transitions: pre-launch setup, trafficking, QA, in-flight pacing and optimization, and wrap-up • Maintain real-time visibility into flighting calendars, pacing vs. goals, QA logs, risk logs, and all active campaign statuses • Ensure all campaigns adhere to internal SOPs, SLAs, QA processes, and escalation paths • Ensure clear communication of campaign progress, blockers, and performance insights, working closely with analytics and project management • Serve as a key point of contact, escalation and troubleshooting with the clients, ensuring top-notch service, feedback loop and strong long-term partnership • Lead and mentor a multidisciplinary team across operations, PM, and analytics on each assignment • Partner with PMs on contract oversight, billing timelines, deliverable commitments, and regulatory cycles • Maintain and optimize all systems essential to omnichannel execution, including: Campaign trafficking and QA tools, Client procurement platforms, Project management systems (Jira, Confluence, SharePoint)

🎯 Requirements

• 7–10+ years in media operations, digital campaign delivery, or ad operations • Strong familiarity with revenue recognition, invoicing, and financial reconciliation • Deep experience with omnichannel media execution—endemic, email, programmatic, social, native • Strong project management skills • Ability to coordinate cross-functional teams with clarity and authority • Excellent communication, escalation, and stakeholder-management skills • Familiarity with healthcare, pharma, or regulated industries preferred

🏖️ Benefits

• Health and Dental • Life, Accident and Disability Insurance • Prescription Plan • Flexible Spending Account • 401k Plan and Match • Paid Holidays and Vacation • Sick Days and Personal Day

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