Senior Media Buyer

🕒 May 18

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Mars Men

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2024

🛍️ eCommerce

🧘 Wellness

👥 B2C

eCommerce • Wellness • B2C

Mars Men is a direct-to-consumer supplement brand offering a natural testosterone support product marketed to adult men. The company sells an 8-ingredient daily male-vitality supplement (containing Tongkat Ali, Shilajit, Vitamin D, Zinc, Taurine, Fenugreek, Boron, K1/K2) via an eCommerce subscription model on Shopify, with a 90-day money-back guarantee and claims of clinically dosed, science-backed ingredients manufactured in the USA. Marketing emphasizes energy, strength, focus, muscle growth, and recovery, and targets men seeking hormone support and improved fitness and wellness.

📋 Description

• Plan, launch, and optimize paid media campaigns across Meta, Google, YouTube, and emerging channels focused on profitable scale • Manage daily pacing, budget allocation, CAC targets, MER health, and KPI reporting • Develop and execute structured testing roadmaps across audiences, bidding strategies, creative, landing pages, and funnels • Partner closely with Creative to brief high-performing concepts, provide iterative performance feedback, and guide content direction with data-backed insights • Monitor platform trends, identify new growth opportunities, and proactively address performance fluctuations • Analyze campaign performance and attribution data to identify opportunities for optimization and scale • Maintain reporting dashboards, campaign documentation, and weekly performance summaries for leadership

🎯 Requirements

• 3+ years of hands-on media buying experience within high-growth DTC environments • Strong expertise across Meta and Google Ads, with proven experience managing and scaling significant advertising budgets • Deep understanding of attribution, CAC, MER, ROAS, and full-funnel performance strategy • Experience partnering closely with Creative teams to drive performance through testing, iteration, and performance feedback • Strong analytical mindset with the ability to interpret data, identify insights, and make fast optimization decisions • Highly organized and execution-oriented with the ability to manage multiple campaigns and priorities simultaneously • Comfortable working independently and cross-functionally in a fast-paced remote team

🏖️ Benefits

• Life at Mars Men • Competitive Compensation – We offer a strong salary and benefits package, tailored to attract top talent • Remote Work Environment – Our team is remote, offering full flexibility to work from home • Autonomy & Ownership – You’ll have the freedom to run your own systems and make real impact • Time Off – 15 PTO days per year (prorated), 9 company holidays, plus your birthday off • Parental Leave – Generous paid parental leave for growing families • Health Benefits – 100% premium coverage for health, dental, and vision plans, with 25% coverage for dependents • 401(k) – Company-sponsored plan with a 2% match through Guideline (elective participation) • $200 Annual Superpower Membership • Growth & Development – We invest in your professional development with ongoing learning opportunities