Marketing Analytics Manager

🔥 0 minutes ago

🗣️🇩🇪 German Required

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Logo of Mawave

Mawave

51 - 200 employees

🤝 B2B

🛍️ eCommerce

📱 Media

B2B • eCommerce • Media

Mawave is a leading social media agency in Europe, specializing in delivering measurable social media outcomes through a combination of media, data, and creativity. They provide a range of services including paid ads and media, content creation, data and analytics, creator and influencer collaborations, and channel management. With a team of over 100 experts, Mawave focuses on optimizing social media strategies for their clients. They help brands translate their presence effectively onto platforms like Meta, TikTok, and Pinterest, assisting them in targeting new customers and enhancing engagement through data-driven insights and creative content.

📋 Description

• You prepare marketing data so it serves as a sound basis for decision-making for our clients. • You take the lead in planning, executing and analyzing experiments — from conversion-lift studies to brand-lift analyses. • You act as a strategic advisor to our clients and communicate confidently with decision-makers up to C-level. • You translate complex analysis results into clear, strategic recommendations for action. • You develop and manage our global Test-and-Learn agenda to continuously improve campaign effectiveness. • You design methodological frameworks for measuring marketing success and ensure we always track the right KPIs. • In workshops you share your knowledge and empower colleagues to make data-driven decisions.

🎯 Requirements

• You are a strong communicator and can manage client relationships independently and confidently. • You develop a deep understanding of your clients' needs and act as their trusted advisor. • You understand complex data models, but your real strength is explaining them clearly. • You bring stakeholders with varying technical backgrounds on board — from marketing specialists to C-level. • You come from performance marketing or digital advertising. • You are familiar with operational campaign execution and understand how campaigns work. • You keep an overview across multiple projects, work in a structured way and proactively drive processes forward. • You speak German at native level and English at a very good level (at least B2). • Ideally, you have prior experience at an agency.

🏖️ Benefits

• Great team spirit & collegial atmosphere with flat hierarchies • Plenty of fun alongside high professionalism & exciting projects • Flexible working hours and the option to work from home • 30 days of vacation per year • Workation & sabbatical: shape up to 3 months of workation to design your work routine flexibly and uniquely, or recharge with a sabbatical of up to two months • Employee benefit or EGYM Wellpass: shop for your summer outfit or access over 8,000 sports and wellness offers — on top of your salary • Tax-free meal allowance: in addition to drinks & snacks, you receive €7.50 meal allowance per day • Mobility allowance: use public transport and get €32 per month back • Several team events & after-work events per year, such as rooftop barbecues, ski trips or retreats • Modern, bright office in Munich with city views and good public transport connections • Your own MacBook for work

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