Senior Manager, Growth Marketing – Paid Social

🕒 April 3

🇺🇸 United States – Remote

💵 $125k - $140k / year

⏰ Full Time

🟠 Senior

📈 Performance Marketing

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Misfits Market

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2018

🛍️ eCommerce

🌍 Social Impact

🛒 Retail

eCommerce • Social Impact • Retail

Misfits Market is an online value grocer focused on making affordable, high-quality food more accessible while combating food waste. The company partners directly with farmers and producers to source organic produce, quality meats, seafood, dairy, and pantry staples that might otherwise go to waste. These groceries are delivered directly to consumers' doors at savings of up to 30% compared to traditional grocery store prices. Misfits Market aims to provide a sustainable grocery shopping experience by utilizing products that might be overlooked due to appearance, excess inventory, or nearing best-by dates, thereby reducing food waste and promoting sustainability.

📋 Description

• Own the strategy and execution of customer acquisition campaigns on paid social media channels including Meta (Facebook & Instagram), TikTok, and Pinterest • Drive paid social’s creative strategy including ideation, brief writing, post-launch performance analysis, and iteration • Collaborate with brand team members including videographers, copywriters, designers to develop creative • Collaborate with produce and grocery category managers to identify creative storytelling opportunities within the Misfits Market product catalog • Perform and communicate performance updates and creative insights • Perform A/B testing to find insights and optimizations • Stay up-to-date on social media marketing, competitor, and grocery industry trends to identify opportunities and optimizations

🎯 Requirements

• 4+ years of experience managing paid social media marketing campaigns • Full mastery of Meta Ads platform, including ad management, reporting, and conversion tracking • Experience with growth / performance marketing objectives including new customer acquisition and/or sales • Experience managing creative development • Strong communication skills, including the ability to express quantitative data & insights clearly and concisely.

🏖️ Benefits

• Unlimited PTO • Multiple health, dental, and vision plan options • Life Insurance • 401K plan • Misfits Market Employee Discount