Senior Performance Creative Strategist – fully remote

🕒 June 24

🗣️🇩🇪 German Required

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Logo of Funzy

Funzy

11 - 50 employees

Founded 2020

🛍️ eCommerce

🛒 Retail

👥 B2C

eCommerce • Retail • B2C

Funzy is an online retailer specializing in modular play sofas for children. The company offers a variety of customizable furniture pieces that serve as toys and seating, enhancing children's play and creativity. Funzy operates its online store using Shopify and prioritizes customer experience through user-friendly features and secure transactions.

📋 Description

• Help us build the creative machine behind one of Europe’s most exciting DTC family brands. • Develop and refine our paid social creative strategy with a focus on scalable creatives across the entire funnel (ToF, MoF, BoF — Top, Middle, Bottom of Funnel). • Conceptualize high-converting direct-response ads — from hooks and scripts to clear messaging and conversion logic. • Develop strong creative territories, new ad concepts, and launch narratives for existing and new products. • Analyze performance data and creative insights to iteratively optimize winning creatives and define new testing approaches. • Work closely with Design, Content, and Performance Marketing to rapidly translate ideas into impactful creatives. • Plan larger assets such as shoots or hero videos, always with a clear focus on performance and scalability.

🎯 Requirements

• Several years of experience in DTC paid social / performance creative, ideally within an e‑commerce environment • Proven experience with direct-response creatives • Strong understanding of buyer psychology and conversion logic • Experience working with performance data and testing • Confident user of tools such as Motion; ideally also experience with AI tools • A good sense for formats, trends, and effective communication • Structured, independent working style and true ownership • Fluent German and English

🏖️ Benefits

• Insight into the exciting world of a fast-growing e‑commerce startup with significant room to shape the role • An inspiring company culture defined by an innovative mindset, flat hierarchies, direct communication and fast decision-making • Modern working setup: access to a shared office desk, MacBook, flexible hours and the option to work from home • Unforgettable team events that strengthen cohesion and provide variety • Attractive employee discounts for you and exclusive perks for family & friends

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