Mid-level Growth Marketing Analyst – Web Analytics, SEO

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Neon

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2016

💳 Fintech

Fintech

Neon is a Brazilian financial technology company that offers a comprehensive digital financial service through a mobile app. As an authorized payment institution by the Central Bank of Brazil, Neon provides customers with a digital account service, credit cards without annual fees, investment options like CDBs, personal loans, and various financial solutions for individuals and businesses, including MEI services. Their app facilitates easy financial management by integrating services such as virtual cards for secure online transactions, cashback on purchases, and the practical use of Pix for instant transfers. Although not a digital bank, Neon offers banking-like services powered by technology to promote financial innovation while ensuring high standards of security for its users.

📋 Description

• Monitor and analyze traffic, behavior and conversion metrics across digital channels. • Develop analyses and studies to identify opportunities for organic growth. • Plan, execute and monitor On-Page, Off-Page and Technical SEO strategies. • Conduct technical SEO audits and recommend improvements to site architecture, indexing, performance and user experience. • Track keyword rankings, market share and competitor activity. • Create dashboards and executive reports to monitor results. • Collaborate with Product, Content, Technology and Growth teams to implement improvements. • Ensure the quality of digital measurement through analytics tools and tagging. • Perform funnel analyses, navigation behavior studies and identify conversion bottlenecks. • Support CRO (Conversion Rate Optimization) initiatives based on data and testing.

🎯 Requirements

• Experience with Web Analytics and SEO. • Advanced knowledge of Google Analytics 4 (GA4). • Experience with Google Search Console. • Knowledge of Google Tag Manager (GTM). • Strong data analysis skills and ability to generate business insights. • Experience with data visualization tools (Looker Studio, Power BI or Tableau). • Knowledge of acquisition, engagement and conversion metrics. • Familiarity with technical SEO analysis. • Advanced Excel or Google Sheets skills.

🏖️ Benefits

• Fully remote work model with in-person team meetings every 3 months in São Paulo. Employees also receive a credit for purchasing a home office kit and have access to coworking partnerships. • iFood Benefits card — customize your benefits package with meal, food and mobility allowances. • Gympass, with access to a network of gyms and online classes. • Parental support including childcare or nanny assistance and extended parental leave. • Medical and dental insurance. • Open English: discounted course packages exclusively for Neon employees and their dependents. • Discounts on MBAs and specializations at USP ESALQ.