Head of Consumer Social

🔥 56 minutes ago

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Newsweek

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 1933

📣 Marketing

📱 Media

Marketing • Media • Publishing

Newsweek is a global media organization that delivers news, analysis, and commentary across a wide range of topics including politics, technology, health, finance, and entertainment. It offers articles, insights, and updates on world events and issues, and provides a platform for opinion and debate. Newsweek is known for its publications both in print and online, serving a diverse audience with factual reporting and unique storytelling.

📋 Description

• Develop and implement platform-specific strategies to grow social referrals, engagement, and monetization across consumer social platforms. • Lead social video strategy and growth across Facebook, Instagram, TikTok, and emerging platforms. • Own and execute social campaigns to promote Newsweek original series, subscriptions, new products and offerings. • Partner with Editorial, Audience, and Product teams to execute cross-functional projects aimed at improving newsroom efficiency, digital visibility, and user engagement. • Track and report on social media performance, proactively identifying opportunities to improve engagement and platform referrals. • Develop and participate in A/B testing initiatives and help implement learnings into future posts and social media strategies. • Support and grow community engagement and content amplification. • Collaborate with the video/multimedia team and VP of Growth Markets on monetization strategies and new revenue growth. • Promote YouTube content on other social media platforms and support influencer-led audience growth in line with newsroom strategy. • Manage social team direct reports, including responsibility for performance management, coaching / development, workload prioritization, and day-to-day oversight. • Any other reasonable duties to meet the needs of the business.

🎯 Requirements

• Proven track record of successfully managing social media platforms, developing consumer engagement strategies and monetization for a global newsroom. • Excellent communication and interpersonal skills, capable of representing the brand in a professional manner across all channels. • Demonstrable expertise in analyzing social media metrics and reporting on campaign effectiveness to inform future activity. • Familiarity with relevant UK data protection and advertising regulations, ensuring all content is compliant and ethically produced. • Ability to lead and motivate a team, fostering creativity and collaboration to drive innovative social campaigns. • Strong organizational skills with the capacity to manage multiple projects simultaneously and meet deadlines under pressure.

🏖️ Benefits

• This is a full-time role, working 9:00 am to 6:00 pm. • You will be able to work from home, from anywhere in the UK, or from our office space at Canary Wharf, London.