Growth Marketing Specialist

🕒 April 20

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Logo of Nexo

Nexo

501 - 1000 employees

Founded 2018

₿ Crypto

💳 Fintech

💸 Finance

💰 Debt Financing on 2020-04

Crypto • Fintech • Finance

Nexo is a platform offering various services for managing and investing in cryptocurrencies, operational since 2018. With over $7 billion in assets under management, Nexo provides tools for building and growing a crypto portfolio, offering services like trading, credit lines, and earning interest on digital assets. Designed for forward-thinking investors, Nexo combines traditional finance offerings with blockchain technology to drive crypto wealth generation. The platform supports a wide range of cryptocurrencies and offers financial products such as flexible and fixed-term savings, a credit line, and a card for crypto-backed debit and credit spending. Nexo ensures compliance with applicable regulatory frameworks and is focused on delivering reliable customer support available 24/7 for users worldwide.

📋 Description

• Driving the next generation of wealth. • Stakeholder Enablement: Act as the local bridge to central Paid, Partnerships, Creative, Web/SEO, Lifecycle, Analytics, and Product teams. • Market Intelligence & Channel Mapping: Build and maintain a live view of the United Kingdom landscape. • HNWI Acquisition Insights: Define and refine HNWI personas and messaging angles. • Improve Customer Experience Across Key Touchpoints: Identify gaps in localized assets. • Turn Insights to Opportunities: Convert insights into actionable briefs. • Positioning, Naming & Copy Localization: Adapt product names and tone. • Reputation & Brand Safety Scanning: Monitor brand mentions and flag issues early.

🎯 Requirements

• 7-12+ years as a senior growth or marketing generalist with strong local market fluency; • Owned positioning, messaging, and channel strategy. • Crypto user (hands-on with wallets, exchanges, earning products) and deep familiarity with local crypto culture, media, and terminology. • Exceptional writing quality and strong English. • Analytical rigor: comfortable with GA4, attribution/MMP dashboards, and competitive/traffic tools. • Excellent stakeholder management: enables central operators to execute faster and smarter. • Bias for action, structured thinking, and high editorial standards. • Fintech/crypto scale-up experience; existing network across key publishers/creators/events; experience building small local teams once traction is proven.

🏖️ Benefits

• Competitive compensation with performance bonus. • Hybrid work. • Dedicated learning budget. • Comprehensive health & wellness perks. • Regular team events.

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