Director of Growth Marketing, CRO

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🕒 March 31

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Northpeak

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2017

🤝 B2B

🛍️ eCommerce

☁️ SaaS

B2B • eCommerce • SaaS

Northpeak is a growth-focused company that partners with SaaS, eCommerce, and B2B businesses to accelerate their growth through data-driven strategies. They offer a range of services including conversion rate optimization, acquisition programs, SEO and content marketing, and paid advertising, all aimed at maximizing returns on investment and enhancing customer engagement. With a dedicated team of growth experts, Northpeak tailors its approach to meet the specific needs of its clients, ensuring sustainable growth and measurable results.

📋 Description

• Overseeing growth and increased visibility for at least 5 clients • Prioritize high-impact growth experiments and improvements to quickly drive ROI and key learnings • Manage and support the specialists on our team • Build Growth and CRO roadmaps for clients • Assess qualitative and quantitative data to make informed decisions about marketing campaigns • Design and run marketing experiments including campaigns on Google, Facebook, and other channels • Help clients grow with Facebook, Instagram, PPC, SEO, Content, and Email tactics and strategies • Analyze performance data and provide appropriate action plans based on data-driven conclusions • Define measures of success and track core KPIs • Responsible for weekly reporting, bi-weekly calls, quarterly business reviews, and clear communication with team members • Main point of contact for clients and in charge of all communication • Ensure project expectations, deadlines, execution are up to standard and on track • Support creative, strategy, and tactics - help clients and team members figure out solutions and come up with or drive strategy/tactics when needed

🎯 Requirements

• 3+ years of actual experience leading growth and marketing efforts across paid and organic • Proven background and experience in conversion rate optimization and SEO • Design and development background is a bonus • Inclusive, hands-on client management style with experience clearly communicating marketing strategy • Committed to getting better every day • Bias toward action, efficient, and adaptable • Driver focused on making an impact on the organization and clients every day • Demonstrated success testing and uncovering useful insights and sharing them in an engaging form that inspires action

🏖️ Benefits

• Competitive pay • Opportunity for equity • Flexible schedule • Career education opportunities • Fully remote team that knows what it means to develop and support remote talent