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Marketing Manager

🔥 2 minutes ago

🇩🇪 Germany – Remote

💵 €70k - €75k / year

⏰ Full Time

🟠 Senior

🔴 Lead

🎡 Marketing

🗣️🇩🇪 German Required

Where this job comes from

Posted on OpenTable's careers page, not through a job board

First seen by Remote Rocketship 2 minutes ago

Logo of OpenTable

OpenTable

1001 - 5000 employees

Founded 1998

🍽️ Food & Beverage

🏨 Hospitality

📦 Logistics

💰 $36M Series C on 2000-09

Food & Beverage • Hospitality • Logistics

OpenTable is an online restaurant reservation service that allows users to discover and book tables at restaurants across the globe. The platform offers a comprehensive list of dining options in various cities, helping diners explore popular spots and unique dining experiences. OpenTable also partners with restaurants to provide reservation management software that optimizes seating, tracks diner preferences, and offers marketing tools to improve restaurant operations. The service extends its social impact by participating in initiatives such as supporting homelessness projects through diner donations.

📋 Description

• Define and execute the B2C and B2B growth strategy in Germany, with additional support across Austria and Switzerland • Partner with regional marketing leadership and global channel owners on regional brand and performance marketing strategy • Manage localized consumer content and campaigns, including organic social, influencer programs, local media productions, partnerships, and paid media • Direct cross-channel efforts across SEO, Email, and Performance Marketing • Drive B2B initiatives, events, and local partnerships to expand market presence in the hospitality sector • Establish testing strategies and use quantitative and qualitative data to track performance and optimize tactics • Collaborate across sales, account management, public relations, and external agencies • Ensure deliverables meet brand guidelines and quality standards

🎯 Requirements

• 7+ years of hands-on experience in brand, content, or digital marketing • Native-level German and business-proficient English • Proven track record of building and executing cohesive social media strategies across organic and paid formats to drive conversions • Strong analytical capabilities and ability to leverage data, marketing platforms, and business intelligence tools for strategic decisions • Demonstrated success in cross-functional stakeholder management and complex project execution • Bachelor's degree or equivalent practical experience • Prior marketing experience within the hospitality, lifestyle, or technology sectors preferred • Deep understanding of the German restaurant industry and broader hospitality landscape preferred • Expertise in brand partnership strategies across owned and sponsored formats preferred • Ability to leverage artificial intelligence platforms preferred • Strong adaptability and self-motivation preferred

🏖️ Benefits

• Generous paid vacation + time off for your birthday • Work from (almost) anywhere for up to 20 days per year • Company-paid therapy sessions through SpringHealth • Company-paid subscription to Headspace • Annual company-wide week off • Paid parental leave • Paid volunteer time • Development Dollars • Leadership development • Access to thousands of on-demand e-learnings • Travel Discounts • Employee Resource Groups • Additional compensation and benefits in accordance with local law and company policy

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