Content Strategist, Finance, US Tax Focus

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🕒 April 21

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Paired

WebsiteLinkedInAll Job Openings

1 - 10 employees

🤝 B2B

🎯 Recruiter

👥 HR Tech

B2B • Recruitment • HR Tech

Paired is a strategic talent recruitment company that specializes in connecting businesses with top-tier overseas talent. They streamline the hiring process by recruiting, vetting, and presenting the best candidates for a variety of roles, allowing companies to save significantly on payroll costs. Paired focuses on placing talented individuals in various positions ranging from administrative assistants to executive roles, across diverse fields such as marketing, engineering, and sales. With a commitment to quality and cost-effectiveness, Paired offers a risk-free placement service that guarantees client satisfaction, thereby facilitating global workforce integration for its clients.

📋 Description

• - Develop and manage a 90-day content strategy and editorial calendar • - Research and script video concepts around U.S. tax strategy and financial planning • - Write full-length scripts optimized for retention and watch time • - Create SEO-optimized titles, descriptions, and video structure (chapters) • - Analyze performance (CTR, CPM, retention) and iterate based on data • **Short-Form Content (TikTok / Reels / Shorts)** • - Ideate and script high-performing short-form content (30–90 seconds) • - Repurpose long-form content into short-form formats • - Build systems for consistent, high-volume output (10–20 pieces per week) • - Write strong hooks, captions, and CTAs tailored to each platform • - Stay on top of trends in finance and business content • **Paid Advertising (Meta / Google)** • - Write direct-response ad copy for high-net-worth audiences • - Develop VSL scripts and ad concepts • - Create and optimize landing page copy aligned with campaigns • - Run A/B tests and ensure consistent messaging across funnels • **Email & Newsletter** • - Write a weekly newsletter for lead nurturing and client engagement • - Build and optimize automated email sequences • - Repurpose video content into email-native formats • - Maintain a consistent brand voice across all communications

🎯 Requirements

• - 3+ years of content strategy experience in **financial services, fintech, or professional advisory** • - Proven ability to write clearly and authoritatively about **complex U.S. tax or financial topics** • - Experience managing or contributing to a **YouTube channel with meaningful scale (10K+ subscribers or similar)** • - Hands-on experience writing **paid ad copy for Meta and/or Google** • - Strong, independent command of written English (publication-ready quality) • - Experience with analytics tools (YouTube Studio, Meta Ads Manager, Google Analytics, email platforms) • - Solid understanding of **SEO and keyword research tools** (Ahrefs, SEMrush, or similar) • - Self-directed and comfortable working **asynchronously with a U.S.-based founder** • **Preferred Qualifications** • - Experience creating content around **U.S. tax strategy, S-corps, real estate investing, or high-net-worth financial planning** • - Familiarity with CRM and marketing tools such as **GoHighLevel, HubSpot, or similar** • - Background in writing **VSLs, webinar scripts, or long-form direct-response content**

🏖️ Benefits

• - USD Salary. • - Ability to work remotely.