Senior E-commerce Marketing Manager

🔥 1 hour ago

🇧🇷 Brazil – Remote

⏰ Full Time

🟠 Senior

🛍️ E-commerce

👻 Ghost score 12%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Paired

WebsiteLinkedInAll Job Openings

1 - 10 employees

💼 Consulting

🎯 Recruiter

👥 HR Tech

Consulting • Recruitment • HR Tech

Paired is a strategic talent recruitment company that specializes in connecting businesses with top-tier overseas talent. They streamline the hiring process by recruiting, vetting, and presenting the best candidates for a variety of roles, allowing companies to save significantly on payroll costs. Paired focuses on placing talented individuals in various positions ranging from administrative assistants to executive roles, across diverse fields such as marketing, engineering, and sales. With a commitment to quality and cost-effectiveness, Paired offers a risk-free placement service that guarantees client satisfaction, thereby facilitating global workforce integration for its clients.

📋 Description

• Review and provide strategic feedback on performance creatives produced by four external UGC and YouTube advertising agencies • Evaluate creative concepts, hooks, scripts, offers, messaging, and execution before campaigns launch • Ensure creative output aligns with brand positioning, customer insights, and performance goals • Identify winning creative patterns and iteration opportunities from advertising results • Review and quality-control email campaigns, including strategy, copy, design, offers, segmentation, flows, and customer journey • Monitor email engagement, conversion, and revenue performance and recommend improvements • Oversee Meta advertising performance with the in-house Meta Ads Specialist • Review campaign results, identify trends, guide testing priorities, and develop toward hands-on campaign management • Monitor performance through Triple Whale and other analytics platforms • Translate data into insights, priorities, and actionable recommendations across creative, email, website, and paid media • Manage communication, meetings, deliverables, deadlines, and accountability across external agencies • Project manage the CRO agency and coordinate with Google Ads, SEO, affiliate marketing, and graphic design partners • Provide briefs, feedback, priorities, and follow-up actions; escalate performance issues when needed • Project manage an organic social media team of three and track content delivery • Own daily coordination and execution of marketing initiatives • Create systems for tracking priorities, deliverables, performance, and accountability • Run efficient meetings and maintain strong asynchronous communication • Reduce the Marketing Director’s operational workload by approximately four to five hours per day • Grow into broader strategic ownership as the business scales

🎯 Requirements

• Significant experience managing marketing for established e-commerce brands or e-commerce agencies • Experience with legitimate product-based e-commerce businesses; dropshipping-only backgrounds will not be considered • Advanced understanding of performance creative strategy, especially for Meta, UGC, and YouTube advertising • Advanced experience reviewing or managing email marketing campaigns and automated flows • Strong understanding of Meta Ads strategy, campaign performance, and creative testing • Experience managing multiple external agencies or specialized marketing partners simultaneously • Strong analytical skills and the ability to convert performance data into actionable recommendations • Excellent project management, organization, and follow-through • Strong written and verbal communication skills • Ability to confidently challenge weak work, provide useful feedback, and hold partners accountable • Availability to maintain meaningful overlap with Eastern Time working hours • Experience working with e-commerce brands spending more than $100,000 per month on advertising • Experience using Triple Whale or similar e-commerce attribution and analytics platforms • Familiarity with CRO testing and conversion optimization processes • Working knowledge of Google Ads, SEO, affiliate marketing, and organic social media • Experience using AI tools such as Claude • Familiarity with MCP connectors, custom AI workflows, or marketing automations • Previous experience supporting a Marketing Director, Head of Growth, or senior marketing executive

🏖️ Benefits

• Competitive salary (USD) • Work From Home • Flexible hours