PR & Marketing Communications Manager

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November 20

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PandaDoc

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SaaS • B2B • Productivity

PandaDoc is a comprehensive document management solution that helps businesses streamline their document workflows. It offers a range of features including custom agreement generation, eSignatures, CPQ (configure, price, quote) capabilities, and real-time collaboration tools. PandaDoc is designed for ease of use, enabling teams to automate document creation and management processes, thus improving efficiency and reducing errors. The platform integrates with popular CRM systems, payment gateways, and other tools to facilitate seamless business operations. Focused on security and compliance, PandaDoc supports legal and secure electronic transactions, making it ideal for businesses looking to optimize their agreement management processes.

501 - 1000 employees

Founded 2011

☁️ SaaS

🤝 B2B

⚡ Productivity

💰 Series C on 2021-09

📋 Description

• Develop and execute PandaDoc’s internal and external communications strategy aligned with marketing, product, and leadership priorities. • Partner with Brand, Product, and executive leaders to define PandaDoc’s desired market perception and shape a long-term narrative arc. • Build and own the communications strategy that brings that narrative to market over time. • Drive measurable media coverage and share-of-voice growth by identifying trends, developing story angles, and managing proactive and reactive outreach. • Partner closely with Product leadership to understand roadmap priorities and identify media-worthy developments or positioning angles for earned coverage. • Define desired company perceptions and overarching story arcs, and design integrated communications strategies that reinforce those narratives across channels. • Partner with the C-suite on thought-leadership programs including op-eds, speaking opportunities, and executive social visibility. • Create owned content that positions PandaDoc as a trusted, category-leading brand. • Define and track communications KPIs including share of voice, sentiment, media quality, and brand impact and deliver results to leadership.

🎯 Requirements

• 7–10+ years of experience in B2B SaaS marketing communications, public relations, or media strategy. • Proven success leading integrated PR campaigns that drive measurable awareness and credibility. • Deep understanding of the SaaS media landscape (tech, startup, business, and trade). • Exceptional writing, messaging, and storytelling skills; experience coaching executives is a plus. • Comfort working cross-functionally with Marketing, Product, and Executive teams. • Experience managing agencies or vendors.

🏖️ Benefits

• Employees may be able to purchase company stock (or receive annual bonuses) • Employees (and their families) may enroll in the company's medical, dental, vision, short & long term disability, life insurance, FSA and 401k plans. • Employees will also receive 13.34+ hours of paid time off per month, 6 self care days, birthday PTO day, and 12 company paid holidays off per year.