Social Media Content Marketing Specialist

🕒 March 18

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Logo of Paradigm Life

Paradigm Life

51 - 200 employees

Founded 2007

💸 Finance

👥 B2C

Finance • B2C

Paradigm Life is a financial services firm that sells life insurance-based wealth products and provides holistic wealth-planning strategies. The company offers whole life insurance structured as a Wealth Maximization Account, annuities, disability and long-term care insurance, term life policies, and premium financing, alongside educational resources, guides, and consultations on estate planning, retirement planning, self-banking, and real estate strategies. Paradigm Life targets individuals, families, real estate investors, and business owners seeking tax-efficient, legacy-oriented financial solutions and guidance.

📋 Description

• Deliver 20–25+ high-quality, platform-ready content assets per month with 95%+ on-time delivery • Own organic social lead generation by building and optimizing a multi-channel content system • Provide monthly reporting that connects content performance to: Lead volume, MQL progression, campaign attribution, top-performing content themes • Maintain content output that is polished, on-brand, and strategically aligned • Reduce turnaround time from raw asset → publish-ready content by 25%+ through improved systems, templates, and asset organization • Translate strategy into daily publishing across social, email, and digital channels • Move content from idea → draft → polished asset independently, without micromanagement • Monitor comments and supporting community engagement • Track performance and reporting insights • Help create unified message flows when campaigns span multiple channels

🎯 Requirements

• 3+ years of experience managing social media and content execution for a brand, agency, or creator-driven business • 2+ years experience in the financial services Industry or related field • Proven ability to produce a high volume of platform-ready short-form content tied to business goals (engagement, traffic, lead capture) • Strong video editing capability for Reels, TikTok, and YouTube Shorts, including pacing, captions, and hook-driven structure • Excellent copywriting skills across formats, including: Social captions and headlines, strong hooks and CTAs, light email/lifecycle copy contributions • Proficiency in Canva or similar design tools to quickly create branded, scroll-stopping creative • Working knowledge of HubSpot, including email-building support, segmentation awareness, and CTA integration • Experience using AI tools to enhance content workflows (drafting, repurposing, subject line testing, creative iteration) • Strong understanding of how social content supports the funnel: From awareness through lead generation and MQL progression • Highly organized with exceptional attention to detail, able to manage deadlines, QA processes, and multi-channel coordination • Familiarity with Descript, Opus.pro, or AI-assisted editing tools • Experience supporting or managing YouTube channels • Ability to plan or lightly produce video shoots • Interest in analytics, creative testing, and experimentation.

🏖️ Benefits

• Competitive salary • Flexible work hours • Professional development opportunities • Remote work options

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